Writing articles about topics that interest your prospects is a great way to become a trusted expert in your community. However, there are some important things to consider for ensuring your blog article marketing is effective.
Be sure that you’re reaching your target audience. These are the recipients for a particular advertisement or message. For example, people interested in starting a home business or those in a certain age group interested in certain fashion or prospects interested in weight loss, etc.
Be sure to have a very clear call to action included in the article. For example, if you have a free download to offer as a way to build your email list, it should be included in the article. Make sure that readers must enter their name and email address to receive the “freebie.” Once you have that information, you can engage with prospects and continue follow up with them.
In order for article marketing to be effective, you need to do it well and be consistent in your efforts, and provide quality content.
So start with a schedule that you know you can stick to. You can strive to publish one article every week, for starters, and then add more. You need to realistically assess what’s sustainable for you.
Blog article marketing is useful for your online business. It’s a cost-effective way to drive traffic to your website or blog and a way obtain potential customers. When you write about what you’re offering, you can place a link in the article that redirects wherever you wish – to a squeeze page, another article or website.
When writing be sure you’re reaching your target audience, include a clear call to action, and start with a schedule that you can maintain.
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Blog Article Marketing
by Rahimah Sultan
Writing articles about topics that interest your prospects is a great way to become a trusted expert in your community. However, there are some important things to consider for ensuring your blog article marketing is effective.
Be sure that you’re reaching your target audience. These are the recipients for a particular advertisement or message. For example, people interested in starting a home business or those in a certain age group interested in certain fashion or prospects interested in weight loss, etc.
Be sure to have a very clear call to action included in the article. For example, if you have a free download to offer as a way to build your email list, it should be included in the article. Make sure that readers must enter their name and email address to receive the “freebie.” Once you have that information, you can engage with prospects and continue follow up with them.
In order for article marketing to be effective, you need to do it well and be consistent in your efforts, and provide quality content.
So start with a schedule that you know you can stick to. You can strive to publish one article every week, for starters, and then add more. You need to realistically assess what’s sustainable for you.
Blog article marketing is useful for your online business. It’s a cost-effective way to drive traffic to your website or blog and a way obtain potential customers. When you write about what you’re offering, you can place a link in the article that redirects wherever you wish – to a squeeze page, another article or website.
When writing be sure you’re reaching your target audience, include a clear call to action, and start with a schedule that you can maintain.
Need Blog Content?
Click the Banner for Information