by Rahimah Sultan

Article marketing is a type of advertising in which companies write and distribute short articles to a range of outlets such as article banks, forums, and newsletter publishers. Its main purpose is to gain a huge number of online audiences and boost the number of sales opportunities for products or services on websites. It is one of the most successful types of marketing a business can do. This old type of marketing strategy can help marketers acquire new visitors and increase sales on their websites. Article marketing is also one of the least costly ways to market a company. – Wikipedia

I found this piece, by Christina Walker, on article marketing. She covers three tips for getting it right. You need to use high-quality article directories, convince readers that you are a reputable, trustworthy resource, and you need to SEO your articles.

There are benefits to be gained from article marketing.

Use these article writing tips to create great helpful content that will spread your message, build your expertise, and that will build your brand and authority.

You can read the article here.

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by Rahimah Sultan

The base of your content marketing strategy should be articles. You can put them on your own blog, which is best, or submit them to article directories.

Although most are taught to start the article content with an introduction, there is another way to go about writing your article. You can begin with the conclusion. Sean Mize discusses this in his article, A Proven System to Write New Content Quickly and Easily.

Click here to read the article.

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