by Rahimah Sultan
 

While deciding what to blog about this week, I remembered an article I posted exactly three years ago today. It’s coincidental, if you believe such. I believe things happen for a reason.

I felt like a light topic. My thought process went from summer, books, and library to revisiting this particular article. You can click here to read it.

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by Rahimah Sultan
 

While taking few minutes break and ruminating on what to write about today, a nice summer breeze came through my window. Since I was trying to decide on a subject, my mind went back to my earlier years and my love of reading. There’s a break in the heat wave we’ve been having here and the temperature is about 75 degrees F, which reminded me of walking a mile to the library in Ohio when I was young and returning in time to sit in the porch swing and read before dark.

Remember when we were young and it was fun to read an actual physical book? Well, maybe reading was not a lot of people’s idea of fun, but it was for me. I used to try to figure out  how to get more reading time, especially in elementary and junior high school (now known as middle school) with all the homework.

Books

I really looked forward to summer when school was out and I could walk that mile to the library and return home with at least four books that I had a month to read. In junior high it was pretty much the same scenario.

I remember a couple of my teachers (probably English) giving the class a reading list of classics to be read. I think it was given out a couple of times. I still have mine in a folder with an ongoing list of authors and titles I’ve wanted to read over the years.

As the saying goes, time really flies. I didn’t get to War and Peace until I was an adult and had returned to school when my children were teenagers. As anyone who has read it knows, it’s terribly long and is tedious reading with the philosophical interjections of Tolstoy. It took me three weeks to read it, including weekends. Since then I’ve read Anna Karenina at least three times, and I have the actual book. I love historical Russian novels.

Tablet and Ebook Technology

Anyway, the point of this prattle is new-fangled technology. I love having actual copies of books in my hands when reading. There’s something really comforting about curling up with a good book, and feeling and turning the pages as you read.

I have nothing against the advancement in technology. It’s great, since time seems to be scampering along so quickly and everyone needs to squeeze so much into each day. Having a tablet or ebook allows for reading on the go. I suppose they’re also convenient for students.

Advertising

Although walking a mile to the library for real books was fun, there are now alternatives. These days, working from home online doesn’t allow me much reading time, no matter the form. So, I must say that ebooks and tablets allow people who access the Internet to see and buy products. Any business needs advertising, and that advertising needs to be available on the technology that people are using.

If you are ready to start your business and get it seen on the current technological platforms, click the banner below.

This Facebook Marketing 2013 Ebook Review pertains to Jo Barnes’ Facebook Marketing 2013: The Essential Things You Must Know to Generate Leads Through Facebook in 2013. Learn exactly how FB works and how to benefit from using it. This 93-page ebook is split into two parts.

Part 1 is a Quick Start Guide to Lead Generation
The book explores Landing Tabs, Facebook Ads and Promoted Posts. Lead generation is  a mix of driving completely new cold traffic to our content, products or services and also, getting in front of warm traffic, which are people who have already expressed an interest, but perhaps haven’t taken any significant action yet.

This means we’ll be advertising to those who have never heard of us and to current fans that are not yet paying customers.

Landing Tabs

Landing Tabs are actually more important now on Facebook than ever before.

A Landing Tab is commonly known as a Squeeze Page in the online marketing world.

So, the flow of a Landing tab is to utilize the power of Facebook to generate the targeted leads. It should attract the prospective customers to your page and your tab and then, encourage them to leave you their name and email address so that you can market to them via email.

In order to get more customers for our business, we need to generate leads. We need to have a steady stream of people interested in our products and services that we can connect with, engage with and sell to! Learn how to use Landing Tabs and Facebook business pages.

Part 2 — About the Long Term

Part 2 is about what happens after you’ve generated all your fantastic new leads. It’s all about communication, engagement, leading warm prospects to take more action with you and building your reputation, your profile and your community on Facebook by using pages, groups and your profile. All of these are explained in detail in this ebook.

There is also a video course to accompany this ebook.
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