Archive for April, 2015

April 26th, 2015

Article Marketing for Website Promotion

by Rahimah Sultan

photo from blog

 

Article marketing is the practice of posting keyword-focused articles on article sites that then syndicate your content. These sites have a large readership following, and that benefits you as a publisher. Once your article is accepted for publication it can be republished by others. Article marketing for website promotion can get you backlinks which bring people to your site.

 

For example, say you write an article about using social media as a tool to get people to purchase your product. Others who want to write about the same subject may link to your article and that is more exposure for you. Some article sites allow you to use HTML links in your articles while others let you include a link back to your site only in the resource box. Either way it is a one-way link back to your site. A one-way link is the best kind of link. When anyone uses your article they must name you as the author and keep any links in your article.

 

Do some keyword research before writing your article to give yourself the best opportunity to be found. Your keywords should be relevant to your article purpose or niche. Use your main keywords or keyword phrase in the title of your article and as the link to be clicked on in the resource box. Make sure your articles contain quality content and are well written and proofed so that you look professional. I hope these tips on Article Marketing for Website Promotion will help you get started with your article marketing.

 
 
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April 19th, 2015

Affiliate Marketing Mistakes

by Rahimah Sultan

photo from blog

 

Affiliate marketing is a great way for bloggers and other content creators to earn revenue; however, there are plenty of mistakes that can be made when first getting into this business.

 

New people tend to make affiliate marketing mistakes that can be avoided with a little know-how beforehand. Firstly, do not join too many programs. What you should do is select a few reputable networks and start small and focus on them until they start converting. It does not matter what the program is, success is determined more by the strategies used in affiliate marketing rather than the source.

 

You must invest in the proper resources, conduct tracking and know what your competitors are up to, while not copying them. It is also good to get advice from reputable companies.

 

Do not run too many campaigns simultaneously. Concentrate more on strategy and develop a broad knowledge of effective tactics before taking a shot in dark with several campaigns. Good publishers will pursue a strong working knowledge of industry tools prior to launching every campaign they are offered.

 

Not using SEO is another one of the affiliate marketing mistakes made by new comers. SEO is not dead, and it works because it simply connects consumers with the information they are looking for through the words or terms used to find it. Place ads and links exactly where a customer would go to find it.

 

Although you should not run too many campaigns at the same time, do not limit yourself to one category. There will always be spikes and lulls in sales and growth and diversification is necessary. Always remember that affiliates bring the consumers they reach back to the advertiser who is responsible for the actual sales transaction. Affiliates link consumers to products and services.

 

Read Affiliate Marketing Mistakes 101

 

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April 13th, 2015

Mistakes Home Business Owners Make

by Rahimah Sultan

photo from blog

 

Are you a home business owner or thinking about working for yourself and starting a home based business? If so, then you have to read the following mistakes home business owners make.

 

Some things included on the list are treating your job as a hobby, not setting hours, neglecting to set goals, not setting work time and family time and not having a business website.

 

Working at home in your own business requires the same discipline as working in an office for someone else. If you treat your business like a hobby it will be difficult to make progress. You must have a plan, a proper set up and keep good records.

 

If you are truly serious about a home business, these are some serious considerations you must accept. You must have a plan and structure. These mistakes home business owners make are covered in detail in the article 9 Mistakes Most Home Business Owners Make. You can click here to read it.

 

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April 5th, 2015

Refocus on Your Business Building

by Rahimah Sultan

photo from blog

 

We are now into springtime which is a good time to revisit your New Year’s resolutions, especially if one of them was to start your online business or expand your current one. You can refocus on your business building now and get ahead of the upcoming summertime lethargy. Can you envision yourself with a spring in your step because you are making progress with your business or have at least started your online business? Do you have what you need to start or grow your business?

 

Do you need some guidance, some hand holding or some step-by-step actions to take? I know I did when starting out new online. Although I stumbled I still made progress. And then a couple of mentors entered the picture and helped me sort out just how to get things going the right way.

 

I started out with affiliate marketing and found out some things through trial and error. Although it was frustrating at times, I did not give up. Because I kept going I eventually found those mentors who were honest and willing to help.

 

Now is a good time to put that spring in your step and Refocus on Your Business Building

 

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