Posts Tagged ‘network marketing’

June 17th, 2025

How to Write Great Blog Articles


by Rahimah Sultan

Advertising Disclosure: Marketing Success Review may be compensated in exchange for featured placement of certain sponsored products and services, or your clicking on links on this website. There is no expense to you.




There are three things you should do before starting to write a blog article. They are vital steps to writing the kind of article/blog posts your readers want to read and engage with, and for them to start seeing you as an authority and love your content.


1. Choose the correct topic for your article


Figuring out what your audience wants is key. To do this, you can:

Draw on your own experience. What topics were challenging for you when you were new to online content blogging?

Check out what another blogger who is a bit ahead of you writes about, using platforms like SpyFu, Semrush, or UberSuggest and Google Keyword Planner.

Whatever topic you pick to write about must be something your audience will benefit from and one that you’ll also benefit from writing.


2. Research your article topic

Even though you may feel confident and already know a lot about the topic you choose, still, earnestly take this step. You might find a few tips that you can add to your blog article.

To ensure that you stand out from the crowd—which is the objective—you have to know what others are saying. This is one way to get readers who bookmark your blog, to sign up for your email list, follow you on social, and finally buy from you.

After you’re certain about the topic, open a browser, search for that topic, and extensively research it. Do a Google search.

The result page will show you the top-performing pages. Check out the first five or ten or so posts on the SERP (Search Engine Result Page).

Just check out the main points:

Post/page title or headline – Can you write a better one?
Main points – Can you increase the value?

Length – Can you make your article longer while adding something of value?


3. Decide what you want to accomplish with your article

You must define a goal for your article.

As you plan and write your article, continually ask yourself if what you’re writing is doing what it needs to persuade your audience of the objectives.

For example: The title of this post/article is How to Write Great Blog Articles.

My objective is in the title. The process will be laid out as I proceed. I will discuss eight main steps to use when writing an article/post.



What are the steps to writing an article?


1. Outline

Now that you’ve chosen and researched your topic, you need to make an outline. An outline is an overall view of things you want to include in your article, something like a checklist of all your talking points.

2. Title

The title of your article should be 6-12 words or between 50-60 characters to be fully visible in search engine results and not be cut off.

You can use starting phrases like:

How to _ _ _ (How to create, How to start, or How to Make, etc.)

11 ways to _ _ _ (11 Reasons to, 11 Reasons why, etc.)

These are arbitrary numbers.

This is _ _ _ (This is why you should, This is why you need to, etc.)

You can use modifiers in between like easily, simple, amazingly, etc.


3. Introduction

Write an introduction that hooks readers. A great one:

Introduces the article topic

Explains what the reader will be able to do/accomplish/learn from the article

Establishes the reason the reader should trust the author/blogger (establishes the author’s authority)


4. Body

Whether you’re writing a how-to guide or a list post, the body is where you’ll give the real value.

Depending on your topic, consider the following:

Break your content into sections using headers and sub-headers.

Try to touch on more points than your competitors, but only if they’re applicable. Don’t just use filler content. Readers will see through that.

Where applicable, use visuals as some people are visual learners.

Use definitions when you’re using a term that is not common knowledge. Write a short definition to introduce the term to your readers before you write about it.

Lists are great for search engines, so incorporate them when it makes sense and when it will be useful to your readers.

Use references and links. If you have another blog article/post that will help with the current blog post, link it (an internal link). And if you don’t have supporting material, but someone else does, link to that (also called an external link).

Use short paragraphs and also vary the length to avoid monotony.

Use minimal jargon and esoteric speech.

Minimize adverbs, qualifiers, and passive sentences as much as possible.

When using numbers, spell them out for numbers 0 – 9 (three, not 3). Spell out any number over 9 (17, not seventeen).
Italicize the names of books and websites.

Write as you would speak in conversation, using contractions (don’t instead of do not), and reduce grammar expletives.

Add visual breaks like headers and subheadings, and break up long stretches of text within a header or subheader into shorter paragraphs.

Be sure that the body follows a structure and form that helps readers understand and fully comprehend the content.

5. CTA

Conclude your article with a call to action (CTA), which is asking your readers to do something. You can ask them to leave a comment, sign up for your email list, or make a purchase.

6. Optimization

Optimize your article for search engines (SEO) by using seed keywords. These
are your article’s main topic or some variation of it.

Make sure a version of it is:

In your article title

In your blog’s URL slug (the extension to the blog post’s URL after the forward-slash, which you can edit on WordPress using a plugin

In variations throughout your article (about 1-2% of the total word count). This is known as “keyword density.”

7. Edit

You can use Grammarly to edit some of the common errors, such as spelling, punctuation, etc.

When editing your post, be sure that you’ve done everything I’ve stated above.


If you want to learn how to write a great blog article/post that engages your readers and that sets you apart from the competition, focus on providing value to your audience using visual elements to make your post more engaging, and including a clear call-to-action that encourages readers to take the next step.

Although writing an amazing blog article/post takes time and effort, it’s worth it in the end.
You can learn how to write great blog articles by following the tips and strategies outlined in this article, and you can create content that resonates with your readers.


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July 31st, 2023

What Are the Recent Shifts in MLM?

by Rahimah Sultan





Advertising Disclosure: Marketing Success Review may be compensated in exchange for featured placement of certain sponsored products and services, or your clicking on links posted on this website. There is no expense to you.




If you’re marketing online, you see daily advertising for MLMs. You may be thinking about signing up for one of the programs.

So, what are the recent shifts in MLM?

There are low-cost products, a simple recruiting system, and a high percentage of affiliate products.

Although pyramid schemes resemble MLMs, MLM is a legitimate money-making business model. So, what are the differences?


Pyramid Schemes vs. MLM

Both operate with the same structure, although it comes down to sales versus recruitment in the compensation plan.

The FTC (Federal Trade Commission) states that MLM will pay you based on your sales to retail customers, without having to recruit new distributors. A pyramid scheme relies on the continuous recruitment of dues-paying members to keep afloat, even if members are required to continue buying the products they may not be able to sell.

After doing your due diligence, you might want to consider other ways to bring in income instead.



What is MLM?


MLM (Multi-level marketing), also known as direct selling and network marketing, is a business model for selling products directly to purchasers using independent sales representatives.

Usually, MLMs have a detailed compensation plan that outlines exactly how these upline and downline relationships work and how distributors get compensated. These plans explain recruiting and sales commissions, and they define requirements members must meet to be eligible for compensation. These are usually expressed in minimum sales targets and numbers of new recruits.

There are hundreds of the old MLM companies still around and many people are still making money from them. That’s because they signed up when those were startups, within the first two or three years after they launched.


So, again, what are the recent shifts in MLM? Check out the current best MLMs.



What are the current best MLMs?


If you want to go ahead with MLM, the following are touted as the best five new companies for 2023-2024.


1. LIVEGOOD

LiveGood is one of the fastest growing. Their products include CBD supplements, dietary supplements, and beauty products.


2. APL GO

They carry lozenges and drops with propriety health benefits. It is a Acumullit SA technology that is revolutionizing the wellness industry.

For motivation, they have travels, promotions and motivating events, technology that is one of a kind and exclusive for their products, six options for starting your business, and 15 kinds of bonuses.

They also have 24/7 support and a step-by-step plan and a nice website, webinars, videos, etc.


3. PAWTREE

Although Paw Tree which has been around since 2018, got off to a slow start, it has been making up time.

They obviously offer pet supplies for cats and dogs. There’s a full line of supplies plus supplements.


4. IX GLOBAL

This is a learning-based MLM. They are leveraging today’s most addictive trends such as health, productivity, fitness, spirituality, etc.

You get training, from the top experts in the area that most interests you, from brilliant minds who know how to encourage and impact. You’ll see speakers from all different global stages.


5. IGENIUS

This MLM is about financial markets and investing practices. You’ll get an education and tools for cryptocurrency equity and forex markets. There’s live training and market research provided by experts and it’s easy to follow along.

You should just watch this one for two or three years before jumping into this network marketing business.



In summary, research indicates that older MLMs are not so profitable and not the way to go.

When considering an MLM company, remember the low-cost products, simple recruiting systems, and the high percentage of affiliate products in recent MLMs.

Most importantly, you should get in during the first 2-3 years.



Before getting into MLM, explore your own strengths and what needed service you can provide to others. There are inexpensive ways to start and you can create a very sustainable and ethical income avenue without the headache of a garage full of products you can’t get rid of.



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July 17th, 2021

MLM Is A Legitimate Business Model

by Rahimah Sultan






Advertising Disclosure: Marketing Success Review may be compensated in exchange for featured placement of certain sponsored products and services, or your clicking on links posted on this website. There is no expense to you.


MLM (multi-level marketing) IS a legitimate business model. MLM is a marketing strategy in which the sales force is compensated not only for the sales they generate but also for the sales of the other salespeople that they recruit. This recruited sales force is referred to as the participant’s “downline”, and can provide multiple levels of compensation.


MLMs have been around for over a century, are legitimate, and they work for some people.


In multi-level marketing, companies basically promise a chance to leave your 9-5 job, be your own boss, make lots of money, and make new friends in the process.


There is an ongoing debate as to whether these companies and programs are legitimate business opportunities or not.


The reason for most of the confusion is that multi-level marketing companies follow a concept similar to a pyramid scheme, except for two significant differences:

One being members at any level of a multi-level marketing model can theoretically make income through the company’s products and/or services without signing up any new members.

The second difference is that members of any level in a multi-level marketing plan can earn more than the people who signed them up.


Multi-level marketing companies are legal although structured almost exactly like a pyramid scheme.


A pyramid scheme is a non-sustainable business that involves the exchange of money, usually in the form of a sign-up fee, and usually has no product or service.

Following are some major indicators of a pyramid scheme.

* Programs that focus more on recruitment of new people rather than the sale of a product or service to an end-user consumer.

* Plans that claim you will make money through continued growth of your “downline” rather than through your own sales of products.

* Programs that ask distributors to purchase expensive inventory. There are horror stories of people with a basement or garage full of merchandise that no one will buy.

* Plans that ask you to sign a contract or pay money to participate in a multi-level marketing program, or any business opportunity, without taking your time and reading all of the paperwork.

Talk the opportunity over with a spouse, knowledgeable friend, accountant, or lawyer. If you feel that you are being subjected to high-pressure sales tactics or are not being given enough time to review the details, go elsewhere.

* Products or services are simply vehicles for recruitment. The products may be gimmicks and/or overpriced, but even high-quality products may serve as a cover for recruitment activities.


According to the FTC, a pyramid scheme is defined as a company that specifically pays members for recruiting purposes only.


Check the FTC’s website.


To be super-successful in network marketing, you have to recruit new members.
It doesn’t matter how good your product or service is — the real money is in the flow of new recruits.


There’s the age-old debate that standard companies are set up like a pyramid, with a CEO at the top, some more officials under them, managers at the next lower level, and the team under the managers.


MLMs are completely different from standard companies.


Most companies don’t require their new employees to pay a sign-up fee to join, or have the majority of their product sales coming from their own employees, nor do most companies allow workers to personally recruit other employees into the business. HR does that.


Once you have found a legitimate multi-level marketing company that you want to be a part of, you must put in the work to make it profitable. If you want to succeed be disciplined and treat it like a business and be willing to follow advice from others who have made it.





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February 4th, 2018

MLM: Network Marketing Traps

by Rahimah Sultan

photo from blog

 

As you advance in your MLM business, there are three phases you’ll encounter, and each can be a trap.

 

The first is introverting which occurs at the beginning of your network marketing career. At this point you’re very afraid and studying scripts. You’re so focused on getting the words correct that you don’t communicate the concept to prospects. You must get passed focusing on what others think about you.

 

To get passed this, practice what you’re going to say over and over BEFORE getting in front of a live person, focus all your attention on the prospect, and have so much activity going on that you don’t have time to focus on your fears.

 

Second is doing it all. You sponsor so many people that you begin to feel no one else is doing any work or you wonder how to motivate your downline or you feel as though you’re sponsoring “duds.”

 

You have to have the patience to train the people you sponsor. You can’t do it for them. Don’t stop training your distributors until they can properly train their distributors.

 

Third is getting in the rut of making enough money to keep you going, although it’s not the money you dream of making.

 

Read The Three Booby Traps of Network Marketing

 

 

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October 30th, 2013

How To Start A Website Business

In Merv Stevens’ article How To Start Website Business, he states that everyone has skills, whether it’s writing or approaching others and starting a conversation. He says that to put your best foot forward and increase your chances of success, you have to think about the things that you do best when you research affordable home based business opportunities.

 

Stevens, of WealthSuccessVentures.com,  discusses four points in that regard.

 

1) Understanding the value of persistence
2) Emulating those that are successful
3)Looking for products that are consumable
4)Considering businesses that offer passive income opportunities

 

On the first point, he states that in order to succeed you can’t give up. Too many people give up on perfectly good affordable home based business opportunities far too soon. There are thousands of success stories of men and women who absolutely refused to accept defeat.

 

On the second point of emulation, be sure you know who is providing the online courses that help you start up and run affordable home based business opportunities. Do your homework and make sure the people providing these courses have successful track records.

 

The third thing is to offer products that are used up and re-ordered, so that there will be a constant demand for what you offer. These can be food, soap, skin care products or other items that people use every day.

 

And finally, look for affordable home based business opportunities that provide passive income. These are best for making a lot of money. For instance, network marketing offers the opportunity to get paid on what you and your team do. If you get a good group under you, you’re paid whether you do anything or not.

 

Affiliate programs, where you advertise and make sales for a commission, is another way of getting passive income. Many of these programs are very affordable home based business opportunities, since they cost little or nothing to join.

 

It’s hard to choose. But, settle on something you’re comfortable with. Choose quality products and never give up. Affordable home based business opportunities with passive income features let you earn income while you sleep. This is how to start a website business.

 

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