by Rahimah Sultan

 

Working from home can present a tremendous motivational challenge. Working in isolation can take its toll, and it can be difficult for you to keep a positive attitude. Here are a few suggestions on how to keep yourself motivated when working at home.

 

You should schedule breaks. Work on parts of major tasks for a certain amount of time each, and then get away from it. That will help to clear your head and keep you focused when you resume work.

 

Reward yourself during the day for completing certain things. You can work for a certain amount of time and then take a break to play a game or watch a TV program. Using distractions as rewards can create balance so that you don’t have that feeling of all work and no play.

 

Plan your day with a to-do list made the night before or first thing each morning. Prioritize tasks, state what needs to be done to complete them, and do those things before anything else.

 

And best of all, as a freelancer, you can vary your workplace. You do not have to work inside in the same room all the time. Although you most likely have a designated area for an “office” or an actual office, you can always take some time to pack up your office and work someplace else for a few hours, a day or a working vacation. After all, it’s your business.

 

Hopefully these tips on How To Keep Yourself Motivated When Working At Home can help you remain a motivated freelancer.

 

Read More

 

by Rahimah Sultan

 

Although this may be stating the obvious, you should always take the time to double check your messages before sending. People form impressions about you through everything you do online. If you want to present a professional image to the public, always show yourself in the best light possible. Following are some tips for email marketing that are often overlooked, especially if you are not a seasoned marketer.

 

Headline

 

Consider your headline or subject. Keep it short and give a hint of what is in the body of the email. Do not over punctuate. You can use upper-case letters for the first letter of important words, and  avoid exclamation points.

 

Body

 

Begin the body with a salutation such as “Hello or Hi” (first name) if you are mailing your list. If you are mailing your list you no doubt have an autoresponder to enter these codes. However, if you are mailing to Safelists and Traffic Exchanges as a free member, and you do not have this option, just type in “Hello Fellow Marketer,” or Hi Fellow Entrepreneur or something similar. Do not leave brackets such as [First_Name] or {First Name}.

 

People prefer skimming to reading, so keep it short while pointing out the main purpose of your product or service. Then include a link that they can click for more information. Only use one clickable link or at most two, so it does not end up in a spam folder and never get seen. If you use two, place one after a few sentences or a short paragraph and the other just before the closing. Make sure the line length is no more than ten words across. If you use email swipe copy, check it before sending. I would avoid contractions like I’m, we’re, don’t, or you’re, etc. Type out the complete words — I am, we are, do not, or you are — as they may show up as symbols such as I’ve and one….

 

Closing and Signature

 

Be sure to use a closing that suits your personality, something like Warm regards, To your success or Much success, and include your real name and your “unlinked” website, Skype address, email or some way for people to contact you.

 

Example:

 

Have a Great Day,

 

Rahimah Sultan
Skype: rahimahsultan
https://marketingsuccessreview.com

 

These may not seem like earth-shattering Tips for Email Marketing, but they do make a difference when it comes to getting your emails opened and read.

 
 
 

by Rahimah Sultan

 

Lillie Lacy discusses some alternatives for the future of the Baby Boomers, who may not have saved enough for retirement. One choice is to keep working as long as possible, and another is to start an online business. Online marketing as an alternative for Baby Boomers is a beneficial choice, as it can be done from home and almost any place in the world.

 

‘As a group, they were the wealthiest, most active, and most physically fit generation up to that time, and amongst the first to grow up genuinely expecting the world to improve with time. They were also the generation that received peak levels of income; therefore they could reap the benefits of abundant levels of food, apparel, retirement programs, and sometimes even “midlife crisis” products. The increased consumerism for this generation has been regularly criticized as excessive.’

 

Many people are using Internet Marketing as a means for extra money or a fulltime income and are very successful. Just think it through, make a plan and use online marketing as an alternative for Baby Boomers.

 

(Read Article)

 
Ready to Build Your Business?
Click the Banner Below

 

by Rahimah Sultan

As Internet Marketers, we understand the absolute importance of promotion. Marketing is the lifeline for any business, product or service. Just as we need a website and an autoresponder, we need places to advertise like safelists and traffic exchanges among others. I recently discovered another great Internet Marketing tool to add to my marketing arsenal. It is Hot Spot Mailer, owned by Maryanne Myers, and it has been around since May of 2009.

 

You need a widespread reach, targeted audiences, and cost-effective advertising for whatever business you are in. You can use this mailer for free or choose the upgrade. As I want to fill my marketing arsenal with paid one-time-only items–as opposed to a monthly fee–I upgraded. It is dirt cheap.

 

You are not limited to once a day or week on mailing an ad, as long as you have credits. You will definitely benefit from the upgrade. You can choose to have members emails come to your designated email address or you can use your HSM (Hotspotmailer) email box.

 

If you should happen to run short of funds at some future time, you will always have this mailer in your Internet marketing tools arsenal with no monthly fee.

 
 
 
 
 
 
 
 

by Rahimah Sultan

 

In this article Blogger Darren Rowse discusses how to promote your blog without letting the rest of your blogging slide. He shares a particular comment that was in response to an article on how his blogs grew. This is his summary for the article.

 

There are a couple of things that I think we as bloggers always need to pay attention to – these being publishing regular high quality content on our blogs and looking after the readers we already have (community).

 

These activities are like a baseline. Take the focus off these at any point and your blog is likely to suffer fairly quickly.

 

Promoting a blog is something you should also have some baseline activities and rhythm around. For example sharing new content to social media (whether through automation or manually doing it) is good practice.

 

However I do think there are times where it’s probably well worth having a burst of concerted promotional effort to grow your blog.

 

Whether it be through guest posting, reaching out to mainstream media, attending/speaking at events or even paying for advertising – a burst of intentional promotional activity for a defined period can have some real benefits.

 

Read more

 

Click here for information on blogging, article marketing, and promotion for Your Business.

by Rahimah Sultan

 

We all know that blogs can be for personal or business use, and the reason for blogging is to get people to your site to see what you are offering so you can make sales. The type of content used is determined by the purpose of your blog. This is an overview of Four Types of Articles for Internet Marketers: Junk, Product, Information, and Viral.
Junk
A junk article is only fodder and is of inferior quality that contains readily available material used to supply a heavy demand for gossip or some other such thing.

 

Product
You use a product article to describe what you are selling and how it is used. In order for this type of article to be effective, you must state how the particular product can solve a problem for your potential customer.

 

Informational
An information article requires a bit of work, and you can use it to maximize the quality of traffic to your site. This type has a narrow topic based on the keywords for your site, which draws in a particular kind of prospect. If you have used SEO correctly, someone searching for something to solve a particular problem can end up on your site and become a customer.

 

A WordPress blog in the root of your site is the way to go. You can use an SEO plugin like the All in One SEO Pack that allows you to optimize each article and each page on your blog for particular keywords. If you do one article per week focusing on one of your site’s long-tailed keywords, in 52 weeks you can get an amazing amount of organic (free) traffic to your site. Be sure to include a call to action, such as Click Here for More Information, in the article. Then make your call-to-action a clickable link that leads to a squeeze page, a sales page, an affiliate link or wherever you want to take them.

 

Viral
A viral article is one that takes advantage of trending news events, funny videos or something of that nature, and is used mainly for getting links as opposed to quality traffic.

 

Whether you choose one or all four types of articles, this overview of Four Types of Articles for Internet Marketers gives you some ideas for future posts. When you click the banner below you have an opportunity for access to more information on all aspects of setting up and growing a business, including extensive material on Article Marketing.

 

Ready to Build Your Business?
Click the Banner Below

 

 
 
 
 

by Rahimah Sultan

 

In James Stone’s article, Building an Internet Sales Funnel for Your Products, he starts with the question, “What is a sales funnel?” In his discussion he points out the benefits of setting up a sales funnel for your business. A sales funnel, which can be used in almost any business, gives you a single place to advertise, and you only need one list, one blog, and a single squeeze page.

 

You need a place (funnel) to advertise that has one entry point for all your products and/or affiliate products. Once people are on your list, they will find out about everything you have to offer, and hopefully become a customer at some point.

 

You need a WordPress blog that will be working for you all the time to bring in organic traffic, which is free traffic. You use an autoresponder and your squeeze page, which builds your list, to automatically let your prospects know everything you have to offer.

 

A sales funnel for your business is a single blog for which you write useful material to attract internet traffic. Posting quality material to your blog on a regular basis brings this free traffic to your site (blog).

 

Doc Stone says, “You know, it will be a lot of work at first to get this built. But once it’s built, life gets a lot easier. You really can spend just a few hours a day tweaking your system and doing your marketing.” (Read Article)

 

Click here for information on setting up A Sales Funnel for Your Business.

by Rahimah Sultan

Email marketing is used when you obtain the email addresses of visitors to your blog or website by using an opt-in form.

The opt-in form is an area where you request the name and email address of a reader in exchange for a report or information article, usually offered free and as an addition to a sales page.

Once email addresses are procured, subsequent emails are sent, at various intervals, to the reader offering further free information and options to subscribe to membership sites or opportunities to receive further support and advice on a specific topic.

Email marketing is the sending of the periodic emails promoting further benefits.

Top tips when carrying out this type of marketing are:

1. Straight forward opt-in form – make sure the reader knows exactly how to request information using simple boxes and instructions such as one box for their name and another for their email address

2. Opt-out information – always reassure the reader that, should they wish to be removed from a mailing list, this is done without question and immediately

3. Be up front – provide your subscribers with all information regarding subsequent emails and frequency, what they can expect from you and what they will get or benefit from by your emails and information provided

4. Always provide a “call to action” – readers need to be instructed on what to do next so always request a call to action and what will be received by the reader once done

5. Easy reading – make your information easy to read with a basic format, titles, subtitles and key words so a reader can scan the information and get the important facts

6. Request feedback – ask the reader what they want and request feedback and comments on your content and reports. If it doesn’ deliver as promised, ask for advice on improving

7. Regularity – provide updates and information on a regular basis. Your readers will learn to expect newsletters, emails, and so on, on a regular basis so will not be surprised when they receive subsequent emails

8. Varied media – remember there are various ways to access the internet and many people use desktops, laptops, mobile apps, tablets to name a few so the layout of your information is important. Check the content on various devices and make amendments to make it attractive to the eye if possible

9. Remain approachable – let your own character and personality come through in your writing and you will gain association with your readers. If you stay human you can be viewed as a reliable source of information

10. Add value – make sure everything you say provides your reader with a valuable experience such as providing tips, lists, how to achieve something and worthwhile reading.

 
Get Your Autoresponder and More
 
 
 
 
 

by Rahimah Sultan

 

When you visit a website are you curious about who owns or operates it? Do you check it out, especially if it contains something that peaks your interest? What is the first page you look at?

 

Your ‘About Us’ page is a vital part of any website. It is actually one of the most visited pages of any and every website. If you want to find out about a company, an organization or an individual, you will probably look at this page first. That is why I have included it in my Tips for Promoting Your Website. So, take advantage of this fact when promoting your website.

Personalize Your Page

 

One of the first impressions you can make on a potential consumer is from your ‘About Us’ page. This is good news for everyone because it is one of the best pages on your website for you to get creative with and truly personalize.

 

If your business has a particularly interesting, or unusual, back story relating to how it came about, that could be a fun way to make the most of your ‘About Us’ page. You can use fun images or a pleasing color scheme.

 

One thing to remember when you’re creating a good and effective ‘About Us’ page is to personalize it enough to suit you and your business. Reveal the how, why, and what your business ultimately stands for. Do not overload your consumers with too much information.
Your ‘About Us’ page should not be too long. Explain succinctly what your company does, and what the goal is, but in a fun and relatable manner.

 

Optimize your website

 

Be sure you optimize your website for relevant, repeat organic traffic from search engines. Your title, description and meta tags should reflect what your site is about. The description should be a sentence or two describing the content of the webpage. Now use the main words of the description for the keywords meta tag. If you have a blog update it regularly and optimize each post in the same manner so the search engines can find it.

 

Post actively on forums and blogs

 

You can participate in forums where your target audience is reachable. Post useful responses to questions, and include a signature with your website on your profile. You could possibly incorporate your own tips for promoting your website in a discussion. Do not spam as you most likely will be banned.

 

Publish an e-zine

 

An e-zine is an online magazine like a newsletter. You can publish your own or subscribe to others. You can find many free directories where you can add your digital newsletter and articles. Ezine Articles is one of the top directories.

 

Social Media Marketing

 

Use the strength of social media sites – mainly Twitter and Facebook – to reach your marketing objectives.

 

So, do not ignore the importance of your “About” page. Use it to your advantage.

 

You can benefit from the free online advertising tips discussed here. There are many no cost resources on the internet to promote your business, and of course you have the option of paid advertising. I’m sure that using these Tips for Promoting Your Website can be beneficial.

 
 
 
 

by Rahimah Sultan

 

If you are starting a business are you fully committed to doing what it takes to make it a success? Have you decided what avenues to use for growth? What is your commitment to Internet Marketing for your business and how do you deal with the marketing?

 

Are you going to use a blog, social media, traffic exchanges, safe lists, and email marketing? Will you use both paid and free sources. You must include a marketing strategy in your business plan and it has to outline the way you will handle your marketing.

 

The first thing you must know before starting a business is your personality and philosophy. Are you a person who is passionate, persistent and who perseveres once you commit to something?

 

I was reading a magazine article by Dr. Philllip C. McGraw in which he stated, “The way you do anything is the way you do everything.”

 

He went on to say that at age 12 he discovered that he was an all-or-nothing person. If he let himself get careless in school, everything else started to slide. If he aimed to be the best in one area that commitment raised his game across the board.

 

If in your commitment to Internet Marketing you decide to use a blog as your platform you must make regular posts.

 

When using social media you have to follow through with ways that increases your audience, engagement, and sales.

 

With traffic exchanges and safe lists you have to pay for traffic or surf for credits or do both in order to send out mailings (Ads) daily.

 

So figure out your philosophy or guiding principle which in turn will determine your commitment to Internet Marketing for your business.

 
 

Start Building Your List Today
Click the Banner Below