by Rahimah Sultan

Making money on the Internet with your new business can be a bit difficult unless you have an autoresponder. Every online business needs email marketing tools that allow you to follow up with prospects.

An autoresponder is the ideal way to handle your daily business operation and save you time and money. An autoresponder is an e-mail utility that automatically replies to an e-mail message with a prewritten response when that e-mail comes into a specific e-mail or Internet address. You can increase your sales with autoresponders, connect easily with people, and brand yourself.

Getting started with autoresponders requires a bit of research to determine which one best fits your needs.

The following articles detail the setting up and use of autoresponders. It is actually a three-part guide.

Part 1

Part 2

Part 3

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by Rahimah Sultan

Affiliate Marketing is a branch of Internet marketing where the advertisement publisher gets paid for every customer or sale provided by him. Affiliate marketing is the basis for all other Internet marketing strategies.

Originally, affiliate marketing involved lots of spamming, false advertising, trademark infringement, etc. Since the invention of complex algorithms and advanced security, it’s safer to do business and shopping online. This even led to …  More

by Rahimah Sultan

Publishing content is one of the best ways to build traffic online. If your content is of good quality it can circulate online indefinitely, and this can brand you as an authority in your field. If it remains relevant the long-term benefit is continual traffic. Three ways to do online marketing for long term traffic and for branding and getting traffic long after being published are blogging, articles and video.

Read this article for a few tips for online marketing.

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by Rahimah Sultan

Ad headlines are used to capture attention. You have only about 10 seconds to capture people’s attention. The headline is used to get people to read the rest of the piece, the next paragraph. It needs to include some kind of promise and it needs to capture an emotion. When using an email it should address a problem and how to resolve it and who your audience is.

When creating great headlines you can rewrite a cliché, add an element of tension, or ask a question. You should give the reader a reason to read further, open the email or click to the website. Offer people something newsworthy and appeal to their curiosity. Be positive and offer quick an easy solutions.

Read 11 Ways to Write Powerful Ad Headlines here.

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by Rahimah Sultan

It’s not always easy to engage your online connections. You have to have a desire to hear what others want to say.

Engagement ideas include asking questions, sharing interesting and funny content, and letting people know who you are.

Once you have managed to engage your target audience, it is no small challenge to keep them engaged. As long as you are committed to them, you will be successful.

Read Michael Cohn’s Sharpening Engagement With Your Social Media Content here.

Use This System and Stay Engaged With Your Audience
 
 
 
 

by Rahimah Sultan

If you understand Search Engine Optimization, Content Marketing, and Social Media Marketing, you have the basics of online marketing and you can implement a successful Internet Marketing strategy.

Using a successful online marketing strategy is the way to open the door to sales.

SEO is a means of getting your information found by the search engines as well as a way to get your website found, while social media marketing is all about interaction with prospective customers to get them to know, like and trust you.

Read A Successful Online Marketing Strategy which covers these 3 Tips for a Successful Internet Marketing Strategy.
 
 
 

 
 
 
 
 
 

by Rahimah Sultan

Online marketing is using the internet, to reach people, to spread the word about you and your company’s products or services.

It is doing anything you can do online to get more people seeing what you have to offer and to get them to eventually buy from you.

Online marketing is a broad category with several sub-categories that include SEO, SEM, content marketing, social media marketing, PPC advertising, affiliate marketing, and email marketing.

SEO is the process of using certain words (keywords) in your online content to enable search engines to pick it up and show it as a top result for anyone searching for those words.

SEM is paid. Whereas SEO is used for organic searches, you can pay to get hits to your site which will get you top ranking in search engine results.

With SEM you have to have a paid product or service in order to do well or you will not be able to afford the cost. Do not use this method when starting out online and offering free content.

Content Marketing is a method focused on creating and distributing valuable, relevant, and consistent content to a particular audience with the intent of an ultimate profitable customer action.

Social Media Marketing is done on hundreds of social media networks. You have to choose the platforms that work best for your type business. The context must fit the platform.

Pay Per Click (PPC) advertising is just that. You pay for each click received on your ad. It’s similar to SEM which is only one special type of PPC advertising.

Affiliate Marketing is directly communicating with your audience and customers. You can easily engage directly with your customers with this form of marketing, and it’s a great way to sell products and services.

Email Marketing is used once your customers have given you permission to contact them. You can email them at any time, providing value and asking them to buy when the time is right.

With the power of the internet and these forms of online marketing you can work from home after your day job or on weekends to build a very profitable business. As with anything worth having, you must be willing to put in the work.

For a more detailed article on this subject read this.

Communicate with your customers

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by Rahimah Sultan

Online advertising, also called online marketing or Internet advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers. It includes email marketing, search engine marketing (SEM), social media marketing, many types of display advertising (including web banner advertising), and mobile advertising. ~ Wikipedia

Online marketing involves methods used for promoting products and services on the Internet. It includes a wider range of marketing elements than traditional business marketing due to the extra channels and marketing mechanisms available on the web.

Click here to read 3 Tips for Online Marketing.

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by Rahimah Sultan

We all want our email marketing to be successful. Getting your emails opened is the goal. After all, we have great things to share with our audiences, and we want to gain their trust. So, if we can get more people opening and reading them, and what we are offering is relevant to then, we can get more sales.

Anne O’Dwyer has some suggestions to get all your emails opened by eager followers.

Read more…
 
 

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by Rahimah Sultan

In his 15 One-Sentence Chunks of Online Marketing Advice You Can Use Today, Jonathan Long took five popular online-marketing options — search engine optimization, local SEO, pay-per-click, content marketing and social media — and wrote down the first three one-sentence pieces of advice that came to mind.
 

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Read the article here…



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