Is Multi-Level Marketing a Good Business Model for You?

by Rahimah Sultan

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What is MLM?


Multi-level marketing can be a full-time job with limitless income possibilities, or your side hustle.

MLM, also known as network marketing and direct selling, allows everyone a chance to build a big business even on a tight budget. It also allows you to achieve passive income and multiple revenue streams.


Multi-level marketing, also called network marketing or pyramid selling, is a controversial and sometimes illegal marketing strategy for the sale of products or services in which the revenue of the MLM company is derived from a non-salaried workforce selling the company’s products or services, while the earnings of the participants are derived from a pyramid-shaped or binary compensation commission system. Wikipedia


What are some of the best MLM companies?

There are thousands of multi-level marketing businesses to choose from in all niches around the world. This is a compilation of some of them, based on sales, growth rate, distributors, attrition, product or service quality, legal compliance, and countries served.

Aside from network marketing and maybe high-ticket affiliate marketing opportunities, can you realistically start any other legal business for $0-300 and make 6-7 figures of income within 1-2 years while working mostly online?

Affiliate marketing, MLM, and direct selling have small risks, but they’re almost unparalleled in their risk-to-benefit ratio and meager startup costs. Going forward, as a network marketer you are strongly situated for profits.


Here are some of the best MLM companies in no particular order:

1. LiveGood

LiveGood, an international MLM company, has a membership fee of $40 for the first month and then $9.95 each month after that. You don’t need to recruit a downline, and you can earn up to $2,000 per month from spillover. Earnings are increased as your downlines and matrix fill out over time.

As their high-quality healthy dietary supplements and proprietary CBD products are so affordable, recruiting and product sales are easy.


2. Amway

Amway was founded in 1959 and its first product was Liquid Organic Cleaner (L.O.C.), the first ever concentrated biodegradable and environmentally friendly household cleaner. This product brought the company a lot of early success because there was virtually no competition.

The company has expanded, over the years, to include beauty products, health supplements, and even more cleaning supplies, making the company that much more marketable for an IBO (independent business owner).


3. Avon


In the Western Hemisphere, Avon is almost a household name. It’s the leading beauty company in the direct sales market and has easily become one of the leaders on a global scale.

Avon has over 130 years in the industry and knows what it takes to grow the business. Through the use of network marketing, it has been able to grow even faster and farther across the world. The company is well-liked and is thriving. Avon empowers women through the direct sales opportunity and also gives back to research and organizations associated with breast cancer and domestic violence survivors. It was recently acquired by publicly held Brazilian company Natura & Co.


4. Nu Skin

Nu Skin offers personal care products and a variety of antiaging products including skin care, personal care, and supplements. The company has founded and given to charities to help those in need. As its focus is health and well-being, Nu Skin donated over $8 million to help feed hungry children.

As one of the most successful publicly traded MLM companies, they even pay a quarterly dividend which is almost unheard of for MLMs. Unfortunately, they recently made a big cut in dividends and their $NUS stock price is at record lows right now.


5. Herbalife


Herbalife is a nearly 50-year-old nutrition and weight management company that has gone global with the plan to promote wellness. Since the network marketing strategy has proven to be quite successful for the company, Herbalife Nutrition continues to grow.

Herbalife, which is California-based, is able to reach people all over the world through social platforms and the network marketing method. It’s also one of the largest and most successful publicly held companies in the world. Unfortunately, HLF stock is now at record lows with a tough battle in the stock market, despite decreased investigations by the federal government.


6. Organo Gold

Founded in 2008 by Bernard Chua, Organo Gold has his unique blend of Ganoderma coffee products. Organo Gold rapidly exploded around the globe and is widely available in Northern Europe and parts of Asia and Africa. Organo Gold is also the leader in charity and initiative, Bags for Life, their program for women. Organo Gold recently launched its Travel Program called Travalla. The coffee’s MLM Flagship Product is Gourmet Black Coffee. Their Compensation Plan includes $20-$120 for new orders. Get paid in 7 ways with this smart MLM business model and earn up to 50% on retail sales on Organo Gold MLM product sales as well to boost overall income.


7. Flavon Max

Flavon Max started as a small family-run business but in a short period of time, the company grew into an international success and is setting out to be a leader in the health and nutritional industry. It is the best fitness MLM company to join. At Flavon Max, the products are enriched with extracts from biologically ripe fruit, not artificial sources or genetically modified ripeness. This top-ranked fitness MLM company provides products with unique and incomparable ingredients to help make your life and family healthier. This leading network marketing company offers a range of nutritional supplements, specifically for each member of the family as well. Kids nutrition, mom and dad, and even grandparents are all taken into account when Flavon Max produces its wellness MLM products.


8. Melaleuca

Founded in 1985, Melaleuca is a leading wellness company in a highly competitive market. It has always aimed to set itself apart from the rest of the network marketing companies. Melaleuca wishes to help enhance the lives of people worldwide. It now offers over 400 products that promote health and wellness and aims to help people all along the path of their wellness journey. Now averaging over $2 billion in annual revenue after 2023, Melaleuca is among many of the network marketing maps all over the globe. Thai entrepreneurs can earn plush profits with this top MLM company.


9. Pampered Chef

Pampered Chef is a global multi-level marketing company that offers kitchen tools, food products, cookbooks, and other items for home food preparation. They also offer gardening tools and some products to help transport a few of their items. Heading into the future, Pampered Chef is one of the best frugal MLM companies and top healthy network marketing businesses to join.



What are the top best new MLM companies?

This year, 2024, cannabidiol product sales have exploded around the world, due to their appeal over alternatives like addictive and dangerous pharmaceutical drugs and less legal marijuana.

Here is a partial list of the best new MLM companies in no particular order:

1. Nu Skin

Nu Skin is a leading MLM company specializing in health and beauty. They recently added CBD skincare products to their diversified product line. It’s not a new direct-selling company but is a successful and stable MLM organization that will only grow further after adding cannabidiol products. Nu Skin will continue to be a top-performing network marketing business they’re so far ahead of most CBD MLMs in terms of global distribution.



2. Hempworx & My Daily Choice


Hempworx by My Daily Choice was launched over 5 years ago with a huge splash in the MLM space, experiencing a 1000% growth rate within 3 months of launching, and that caused some initial delays in shipment and customer support. Now, they’re in the full swing of things. You can get a 500 MG bottle of Hempworx pure CBD Oil drops for $69, plus a one-time activation fee of $25. MDC commissions are the largest in the MLM industry at 30% to 50% on first-time orders.

This MLM business offers great marketing tools and also has the highest commissions in the CBD oil industry.

The downside is this network marketing option is relatively new. Shipping can be slow for some CBD products.



3. CTFO

Change the Future Outcome also known as Chew the Fat Off is very new in the MLM industry, at least with the new CBD Oil line. The company was originally called Chew the Fat Off but is now known as Change the Future Outcome. They offer an affordable CBD Oil and their compensation plan is a patented forced matrix. Commissions are around 20% for this top cannabinoid MLM company.



4. CBD Pure

Although they have a generous 40% affiliate referral program on one-time sales and a no residual income aspect like MLM, CBD Pure is not a pure network marketing company. It’s based out of Europe but has a store in Vancouver, Washington. They have grown rapidly, and the CBD Oil is made in Denmark.



5. Cannaceuticals


Cannaceuticals is a skincare and anti-aging CBD oil MLM company that has an upscale product offering. The CBD creams and lotions are organic, non-GMO, non-toxic, and THC-free. It’s a top CBD MLM company to consider joining if you have a high-end audience to sell to or recruit with.



Choosing the best MLM company for your skills, niche, and audience is just the first step toward making money. It takes more than an up-and-coming network marketing company and a product to help you recruit a large team and earn major commissions. Success in MLM takes more than a few months of hard work and a little luck.

You’ll need a combination of marketing, content production, branding, and sales knowledge to sell your MLM product or service plus recruiting for your downline.

Social media marketing, email marketing, blogging, vlogging, SEO, PPC, event planning, and other best industry practices will make the difference between a successful time in MLM and failure.

The more tools and skills you can use, the higher your chance of success in network marketing and direct selling. And, you’ll have to spend a little money sometimes to make money.

Although most network marketing business has transitioned online, word-of-mouth referrals and well-timed phone calls can make all the difference in your frugal MLM journey. To avoid becoming white noise, you sometimes have to do what your peers and competition aren’t doing to avoid becoming white noise.

At the beginning of your MLM journey, it will help to take advantage of your warm market. That means politely but assertively offering your network marketing opportunity to family, friends, coworkers, former associates, and other acquaintances you feel comfortable discussing it with.

A few recruitments to your downline and product sales can help you build confidence to approach the cold market and build on your initial momentum. When you’re working in multi-level marketing, your warm market won’t last forever.

What you really want is an MLM company to provide you with high-quality and customized landing pages that offer high conversion rates. Auto-responder email marketing software will help convert more leads and upgrade more of your downline team members for greater network marketing success with less effort. This goes a long way in boosting your wealth and health long term. So, is multi-level marketing a good business model for you?


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