Archive for the ‘Affiliate Marketing’ Category

May 5th, 2016

Affiliate Marketing

by Rahimah Sultan

 

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In affiliate marketing, affiliate management companies, in-house affiliate managers and third party vendors are effectively utilized for E-mail Marketing and Search Engine Marketing for the success of the product. Web traffic can be traced with the help of a third party or owners of the affiliate programs. Originally, affiliate marketing involved lots of spamming, false advertising, trademark infringement, etc. Since the invention of complex algorithms and advanced security, it’s safer to do business and shopping online. This even led to better scrutinizing of …
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December 17th, 2015

Steps to a Successful Affiliate Marketing Strategy

by Rahimah Sultan

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I ran across an article titled 10 Steps to a Successful Affiliate Marketing Strategy that laid out what affiliate marketers needed to do to succeed in 2015 and beyond? The operative words are “and beyond.” The author states, “Many first-time affiliate marketers make the mistake of going one mile wide and one inch deep: trying to dominate forty niches in their first few years.” Marcus Taylor covers ten steps to a successful affiliate marketing strategy that include:
 
Using valuable content, building a brand that adds value to the customer, building a foundation of recurring revenue, and more.

 

He also says you should use more than one traffic source, have a mobile-friendly site, and find products that add value to the site’s readers and that also have the potential to increase the site’s revenue by an order of magnitude. In his “10 Steps to a Successful Affiliate Marketing Strategy” he points out the fact that affiliates need to be creative and outthink the competition.

 

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August 3rd, 2015

Affiliate Marketing: Some Myths You Need To Know

by Rahimah Sultan

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Are you a brand manager or a marketing director or the all-in-one head person of a start up? Maybe you are considering setting up an affiliate program for your business. There are some misconceptions about affiliate marketing—some myths you need to know.

 

One is that affiliate systems are quick and easy to manage. 2) You need to work in a very popular niche in order to make it work. 3) Affiliate marketing is an old strategy, 4) In order to have success your product has to be on as many sites as possible.

 

As far as affiliate systems being quick and easy to manage, there is a lot of competition. The problem of niches is solvable, affiliate marketing is far from being a thing of the past, and you do not need to have your products on a bazillion sites.

 

Steve Olenski debunks these myths in his article 4 Myths About Affiliate Marketing You Need To Know. There is a lot of competition in affiliate marketing, a lot of companies do not even bother because they think they have too small a market, link building is outdated, and the best thing about affiliate marketing is quality not quantity.

 

For an in-depth understanding of these points you can read the article here.

 
 

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April 19th, 2015

Affiliate Marketing Mistakes

by Rahimah Sultan

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Affiliate marketing is a great way for bloggers and other content creators to earn revenue; however, there are plenty of mistakes that can be made when first getting into this business.

 

New people tend to make affiliate marketing mistakes that can be avoided with a little know-how beforehand. Firstly, do not join too many programs. What you should do is select a few reputable networks and start small and focus on them until they start converting. It does not matter what the program is, success is determined more by the strategies used in affiliate marketing rather than the source.

 

You must invest in the proper resources, conduct tracking and know what your competitors are up to, while not copying them. It is also good to get advice from reputable companies.

 

Do not run too many campaigns simultaneously. Concentrate more on strategy and develop a broad knowledge of effective tactics before taking a shot in dark with several campaigns. Good publishers will pursue a strong working knowledge of industry tools prior to launching every campaign they are offered.

 

Not using SEO is another one of the affiliate marketing mistakes made by new comers. SEO is not dead, and it works because it simply connects consumers with the information they are looking for through the words or terms used to find it. Place ads and links exactly where a customer would go to find it.

 

Although you should not run too many campaigns at the same time, do not limit yourself to one category. There will always be spikes and lulls in sales and growth and diversification is necessary. Always remember that affiliates bring the consumers they reach back to the advertiser who is responsible for the actual sales transaction. Affiliates link consumers to products and services.

 

Read Affiliate Marketing Mistakes 101

 

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July 11th, 2014

Affiliate Marketing Niches

by Rahimah Sultan

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According to Jon Allo, the most popular affiliate marketing niches are health, wealth and romance which are evergreen niches, because people will always have problems they want solved.

 

As an affiliate marketer you find a product that you like and then you promote it. You want to find useful products in affiliate marketing niches that solve people’s problems.

 

If you do not like these niches there are plenty of others to consider that include:
Self Help
Insomnia
Gourmet Foods And Coffee
Parents And Children
Pets
Household and Home
Hobbies and Leisure

 

When deciding on an online business that includes affiliate marketing you must consider several things, among them just the basics that some people do not think about. (See article) As an affiliate marketer, you can promote digital products and combine them with tangible ones.

 

If you choose any of the affiliate marketing niches mentioned and they are digital products, you can also offer tangible products that compliment them such as calming candle lights, health supplements, stress-busting devices, and even massage technology for the self-help niche. If you choose the pets niche you can promote pet food and toys along with a digital course on caring for a pet.

 

Do your research to determine what you need for setting up your online business. Then decide whether or not you want to include affiliate marketing niches.

 

Click to Read Jon Allo’s article.

 
 
 
 

July 4th, 2014

Success With Affiliate Marketing Programs

by Rahimah Sultan

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As an affiliate marketer, your main objective is to sell the products and services offered by your partner merchants. In order to have Success With Affiliate Marketing Programs you will need to increase your web site traffic. Following are a few tips to success with affiliate marketing.

 

It stands to reason that the most successful sites on the internet are the ones with the most traffic. The best way to get more traffic is through search engine optimization (SEO).

 

Another way to get more traffic is by joining article directories. To join an internet directory, you will have to submit your site for approval, and it will be categorized accordingly. Only submit with keywords relevant to your niche.

 
 

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A third way to increase traffic is to use fresh content. Your site must have fresh, useful content as well as tools that will help your target audience.

 

Then you must build relationships with your potential customers.

 

By using these four approaches you can have Success With Affiliate Marketing Programs.

Click here to read entire article

 
 

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February 5th, 2014

www.hostthenprofit.com Vs. www.aweber.com

Overall Rating (out of 5):

Host Then Profit is an autoresponder and more. It offers you more for less cost and it’s great for beginners. You can always upgrade as the need arises and still pay less than with AWeber.

 

With Host Then Profit you get hosting, a conference room and a video maker and video hosting for the same low monthly fee.

 

Product Pros:

  • autoresponder
  • hosting
  • conference room
  • video maker and hosting

 

Product Cons:

  • small conference room

 
The conference room can be used for a group of four to collaborate on a project or whatever, and there’s no additional fee.
 

You get a lot more for less with Host Then Profit. Remember, it’s not just an autoresponder!
 

Click here for more information
 

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December 22nd, 2013

Marketing Roadmap Success: Getting Free Traffic Part Two

by Rahimah Sultan

 

This is part two of Marketing Roadmap Success: Getting Free Traffic. In part one we covered getting backlinks, SEO and better SEO positioning. We will now discuss social networks, forums / discussion boards / online communities, video sharing, and review sites.

 

As stated before, the series contains seven videos. This article covers the last four of the seven Marketing Roadmap Success strategies for getting free traffic to your site.

 

1)  Social Networks

 

Facebook and Twitter are both social networking tools, like an online community. You can use them to find people you know, business partners, and business groups and prospective connections. To sign up is free, and you can easily integrate the two so that people can keep up with you and get to know you better. This is a way of building trust between you and prospective clients.

 
2)  Forums, Discussion Boards and Online Communities

 

Forums, discussion boards, and online communities are similar to blog posting and comment posting so there are not a lot of different things to learn. You just have to follow the guidelines for each. To find forums and the like, just do a search online for ones that suit your needs. Used correctly these methods can get you good backlinks and good traffic back to your site.

 

3)  Video Sharing Sites

 

Video sharing gets traffic back to your site, especially if you use You Tube and Facebook and integrate them with Twitter.  The tools you’ll need for videos depend on the kind of videos you want to make. There are paid and free versions of video tools. Using this technique with other online advertising methods can multiply your exposure.

 

4)  Review Sites

 

A lot of people go to review sites to decide whether or not they want to buy a certain product. There will probably be a review site for whatever niche or market you’re in: travel, movies, books, games, holidays, cars and products. You can contact the industry owner and find out how to get listed for a review.

 

Otherwise you can find a lot of individuals who are website owners, one-person businesses and internet or affiliate marketers.  You can go to forums and find review sites. The video covers the procedure for doing this. Find sites and be ready for them to honestly review you.

 

By incorporating these four strategies into your marketing, you can get increased backlinks and exposure for your Marketing Roadmap Success: Getting Free Traffic strategies.

 
 

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November 26th, 2013

Affiliate Link URL Masking

by Rahimah Sultan

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What is Affiliate Link URL Masking?

 

If you are an affiliate marketer you have links that look like the following examples.
1) http://www.amazon.com/Kindle-Wireless-Reading-Display-Globa lly/dp/B003FSUDM4/ref=amb_link_353259562_2?pf_rd_m=ATVPDKIK X0DER&pf_rd_s=center-10&pf_rd_r=11EYKTN682A79T370AM3&pf_rd_ …

2) http://secure.hostgator.com/~affiliat/cgi-bin/affiliates/clickthru.cgi?id=bcdefg

3) http://www.safelisttactics.com/?rid=118???

 

These links could and should be masked with shortened links like the following.

 

1) http://tinyurl.com/Kindle

2) http://tinyurl.com/6u9d26e

3) http://tinyurl.com/safelists-mktgg

 

Although there are numerous programs available, these are examples using tinyurl.com

 

Reasons for Link Masking

 

As with the first two examples above, sometimes your domain is too long and complicated to spell and/or write. Or you may be using free hosting that does not give you a dedicated domain but just a subdirectory of their domain. Using a shorter, more understandable and eye pleasing link will add a big boost to your online marketing.

 

Another big reason to mask affiliate links is to keep people from stealing your money. Anyone who is actively promoting other people’s products and/or services as an affiliate could be losing money from hard earned commissions because of those UGLY long affiliate URLs that target you as an affiliate, and scare away your visitors and/or potential customers.

 

Affiliate link masking sounds pretty obvious. All you’re doing is replacing that UGLY long affiliate URL with a nice cloaked (forwarded inside an invisible frame), professional domain name like the short ones listed in the above examples, that remain sticky.

 

Sticky simply means that the URL remains the domain name you chose, once your visitor has clicked on it, and it doesn’t redirect back to the UGLY long affiliate URL you started with. This makes you, the affiliate, look professional in the eyes of your visitors and/or potential customers. They don’t know if you are an affiliate or the actual web site owner. A web site’s stickiness is important to online advertisers because the longer visitors stay on the site the more exposure they have to potential advertising.

 

And lastly, people just don’t like to click on strange looking long links.

 

How does URL Masking work?

 

In case of URL Masking the Domain Forwarding server sends the client a Frames page where the Frame Source contains the destination URL you have specified. This ensures that the URL in the address bar of the browser does not change when the client sees the destination page.

 

As Web surfers become more knowledgeable of how affiliate programs work, more people will omit your affiliate ID or use someone else’s ID when ordering. Either way, you may lose commissions you’re supposed to get. Using full window frame page is probably the most effective (though not perfect) way to prevent such loss. In fact, practically all affiliate link cloaking software uses this method. The address bar won’t display your affiliate URL unless the affiliate site has a frame breaker (e.g.: Gmail). If visitors book mark the site, they will come back to your frame page. This means they use YOUR affiliate ID every time, and this could translate into sales.

 

Although masking your URL address can be very effective for marketing, in some cases it’s not necessary and disturbs the normal navigation of the user. So be sure to use URL masking only when it’s really necessary, and help convert more of your visitors into SALES!

 

There are many services online that offer this. Simply go to Google and do a search.

 

If you are a serious Affiliate Marketer and/or are just starting out online with affiliate programs then this is something you’ll definitely want to look into. Not only will you look professional in the eyes of your visitors and/or potential customers you’ll also be safe guarding your hard earned affiliate commissions with affiliate link URL masking. When visitors come to your site, the link is their first impression, and first impressions matter, especially when doing business online.

 
 

October 30th, 2013

How To Start A Website Business

In Merv Stevens’ article How To Start Website Business, he states that everyone has skills, whether it’s writing or approaching others and starting a conversation. He says that to put your best foot forward and increase your chances of success, you have to think about the things that you do best when you research affordable home based business opportunities.

 

Stevens, of WealthSuccessVentures.com,  discusses four points in that regard.

 

1) Understanding the value of persistence
2) Emulating those that are successful
3)Looking for products that are consumable
4)Considering businesses that offer passive income opportunities

 

On the first point, he states that in order to succeed you can’t give up. Too many people give up on perfectly good affordable home based business opportunities far too soon. There are thousands of success stories of men and women who absolutely refused to accept defeat.

 

On the second point of emulation, be sure you know who is providing the online courses that help you start up and run affordable home based business opportunities. Do your homework and make sure the people providing these courses have successful track records.

 

The third thing is to offer products that are used up and re-ordered, so that there will be a constant demand for what you offer. These can be food, soap, skin care products or other items that people use every day.

 

And finally, look for affordable home based business opportunities that provide passive income. These are best for making a lot of money. For instance, network marketing offers the opportunity to get paid on what you and your team do. If you get a good group under you, you’re paid whether you do anything or not.

 

Affiliate programs, where you advertise and make sales for a commission, is another way of getting passive income. Many of these programs are very affordable home based business opportunities, since they cost little or nothing to join.

 

It’s hard to choose. But, settle on something you’re comfortable with. Choose quality products and never give up. Affordable home based business opportunities with passive income features let you earn income while you sleep. This is how to start a website business.

 

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