Archive for the ‘Internet Marketing’ Category

October 15th, 2017

Three Online Marketing Tips

by Rahimah Sultan

 

photo from blog

 

There are many online marketing strategies you can use that include search engine marketing, social media marketing, and email marketing.

 

As online marketers, we understand the absolute importance of promotion. Marketing is the lifeline…

 

Read the entire article here.

 

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September 9th, 2017

Internet Marketing Training/Tips

by Rahimah Sultan

 

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“You’re leaving a lot of money behind if you have not started to take benefit of the opportunities offered on the Internet for your organisation. Utilizing Internet marketing strategies and methods, you can develop your service bigger than you ever thought, with consumers all over the world.”

 

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August 18th, 2017

Internet Marketing: What’s It All About?

by Rahimah Sultan

 

photo from blog

 

What Is Internet Marketing?

 

Internet marketing is a number of marketing activities that can be done online which include affiliate marketing, email marketing, social media marketing, blogging, paid marketing, search engine optimization and more.

 

Before you do anything be sure to get all the information you can.

 

Understanding The Internet Marketing Field

 

There’s a lot to learn, however everyone has to start somewhere. There are a lot of terms that may or may not be confusing to you, depending on your knowledge of the field. There are four general phases to really understanding internet marketing and making money online.

 

1) What’s actually happening online and how is money made?

 

At the start you have to focus on value, not revenues. In the beginning you do the most amount of work for the least return.

 

If you’re short on cash and hoping to make some fast money online, you’ll be disappointed. There’s no such thing as getting rich quick. All these schemes are selling you short. You have to put in the time and do the work while adding enormous value.

 

There are things associated with internet marketing such as affiliate marketing, network marketing, multi-level marketing and more. Affiliate marketing is really tough unless you have an enormous following or you know how to build first-rate squeeze pages and great sales funnels. You need to know the virtual landscape before undertaking creating your own digital products and sales funnels.

 

2) What do you want to do?

 

Once you understand how things work you need to decide what you want to do. Do you want to be an affiliate marketer, a network marketer, a blogger?

 

Whatever you do you’ll need traffic. You need to drive traffic to your offers with squeeze pages or landing pages which have a call to action and a sign-up form. This is your first contact with customers or your follow up after you’ve made initial contact. Learn the right skills as you go so that you can become effective. It will take time. Just don’t give up.

 

3) Know how you will communicate.

 

You should actually decide this before you start online. Will you blog, build a list, use social media or do JVs? Whatever you do, be straight with people and learn to communicate effectively and understand every stage of the process.

 

4) What’s your passion?

 

Decide what you’re passionate about and pick a niche. Get a custom domain and set up a professional-looking site that will be your place of business to which everything will be linked. All of your advertising, SEO, social media, etc. will be directed here.

 

Create free enticing offers to capture names and email addresses with your squeeze pages to start building your funnels. This will all take time, and you will profit in the end. It may all seem confusing at first. Internet marketing is a constant complicated process. Beware of unscrupulous individuals bearing shiny trinkets. Follow and learn from reputable people online. Don’t fall for the hype.

 

So, view the big picture of what’s actually happening online and how money is made, decide what you want to do and how you wish to communicate, figure out your passion and pick a niche.

 

May 4th, 2017

Internet Marketing Training

by Rahimah Sultan

 

photo from blog

 

When developing a marketing strategy, you need to first develop customer personas. You need to ask some questions:

 

 

*What are your customers roles?
*Do they have decision-making authority?
*What are the demographics…

 

Every marketing strategy should start with your customer base. Who are the people using your product? What do these individuals value, what do they feel, what products are they currently using, and what will it take to sign them on as paying customers?

 

Marketing is about human-to-human relationships and can happen through any online or offline medium. At the end of the day, your customers probably won’t remember whether they found your company through a click on a Facebook ad or through a referral from a friend.

 

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April 26th, 2017

3 Basic Internet Marketing Tips

by Rahimah Sultan

 

 

The internet is a massive marketplace with all kinds of people – buyers, sellers, marketers, specialists, etc. Your business has unlimited potential to grow when it targets the internet as its market. If you’re a business owner with a website, you’ll want to use Internet marketing. If you don’t, your website is almost useless. Here are three basic Internet marketing tips to keep in mind.

 

Be sure you have a blog

 

Blog marketing will greatly boost your connection with potential customers. It will give you the ability to get feedback about your company, products and/or services and communicate with them through the comments section.

 

If you’re just thinking about setting up a blog, you need to determine exactly why you want to blog and write down your goals. Next on the list should be a step by step guideline that will accomplish those goals.

 

Then you should learn everything you can from experienced bloggers and determine your own path. Copying others never works. Just use them as examples.

 

With a static website there are minimal updates, not much new information, and not much customer interaction. A blog makes your website more reader friendly, and Google friendly. Google loves new information. When you post new articles regularly you will get picked up by search engines, of which Google is the most popular.

 

Make sure your website looks the way your target audience expects

 

Don’t waste time or money on conceptualizing what your site should look like. Just try and get ideas from successful ones who are in the same market and business as you. Learn from them, and create your own familiar design.

 

A wisely designed website is the way to go. It doesn’t have to be fancy and perfect. It just has to appeal to your target market’s taste. For example, if your website is about targeting prospects for your jewelry business, make sure it reflects such.

 

Don’t stop with a website

 

Many business owners think that once a website is set up, it will run on its own and function properly as it’s supposed to. Setting up your website is only step one – the foundation. After you’ve created and established an online presence, you have to make sure to follow up with other online business needs, which include your blog, search engine optimization (SEO), and social network integration.

 

In today’s ever-changing online marketplace it’s not enough to just have a website. Your business requires marketing strategies the same as an offline business. For marketing success you must engage in effective promotion.

 

Whether you’re an established business online or off, or you’re working from home on your own, Internet marketing requires investment of time, energy, and money. There is no free ride. So, make sure you’re visible in the online marketplace to ensure you have a chance at success.

 

In summary, be sure you have a blog, make sure your website meets your prospects expectations, and don’t stop with just a website. These three basic internet marketing tips are a starting point.

 

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April 20th, 2017

Internet Marketing Solutions for Home Business

by Rahimah Sultan

 

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You may already have an online business that is going well and you’re making money. So, you know the basics of Internet marketing and growing a business. But, there are many people who are unsure about establishing an online business and what to expect, and some have a website but no real online presence.

 

If you have a website you need to advertise it so people know you exist. There are many sources for free and paid advertising. If you’re just starting out be aware that unless you have an unlimited budget, paid Ads can become really costly very quickly so you have to watch them very closely.

 

In order to grow your online business you need a steady flow of targeted prospects visiting your website and online sales pages. Here are some Internet marketing solutions for home business.

 

You must use effective advertising that includes a lead capture page (LCP) with a lead magnet (a freebie or a discount you offer in exchange for names and email addresses) for visitors to fill in to get more information on your products or services. When they fill in this form they will be directed to a link to get what you’ve promised.

 

Now they are on a list you’ve set up at your hosting company so you can follow up with them and establish a relationship so they get to know, like, and trust you. This process of advertising, using a LCP, and a follow-up system is your sales funnel.

 

You can click here to read Internet Marketing Solutions.

 

So advertise your site to let people know you exist, use a lead capture page (LCP) to get prospects to subscribe to your list, and follow up with them using your autoresponder.

 

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April 12th, 2017

3 Keys to Internet Marketing

by Rahimah Sultan

photo from blog

 
 

There are at least three things an Internet marketer needs for business; targeted traffic, a product or service, and a marketing funnel. Following are three keys to Internet Marketing.

 

Targeted Customers

 

You need targeted customers who are genuinely interested in your products or services. You can buy traffic or use free sources or both. You should be very careful when using paid sources for traffic, as it can become extremely expensive in a really short period of time.

 

Product or Service

 

Your product or service can be an actual physical product that is shipped to buyers or a digital product that can be instantly downloaded to their computers. If you don’t have your own product, you can use sources like Click bank, JV Zoo, and Deal Guardian, to name a few.

 

Just be sure that whatever the source, they are good products and not junk. You don’t want to taint your reputation. You can also become an affiliate for most products and earn commissions. Research the products and choose those with the best payout. You don’t want to spend your time promoting products that pay very little. Promote products that you use.

 

Follow-up Strategy

 

You need a follow up strategy for people who do not buy from you the first time they visit your site. A marketing funnel serves that purpose by capturing visitors’ information and adding them to your list of prospects to be contacted at a later date.

 

A marketing funnel is the process used to turn leads into customers beginning with the first interaction with you.

 

When someone sees an Ad linked to your venture and checks it out, it’s the first contact. Now you need a way to capture their information in order to follow up with them to get them to know, like, and trust you. You should have a form on that page asking for a name and email address. When this form is filled in, the prospect is taken to your thank you page which includes a link for the free gift you’ve offered in exchange for their information. This puts them on your list, and you can send them future emails that build a relationship, which will eventually entice them to buy from you.

 

Once you have a prospect’s information you can remind them of your products and services in a number of ways that include email marketing, online webinars and social media.

 

You can use an email autoresponder to develop the connection between you and a prospect. An autoresponder is a program that automatically generates a set response to all messages sent to a particular email address.

 

There are plenty of free marketing tools you can use in your business. You can check them out here.

 

You need targeted customers, a product or service, and a follow-up strategy for Internet marketing. Using these 3 keys to Internet marketing tips will help you get started.

 

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December 26th, 2016

A Few Tips For Online Marketing

by Rahimah Sultan

 

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Publishing content is one of the best ways to build traffic online. If your content is of good quality it can circulate online indefinitely, and this can brand you as an authority in your field. If it remains relevant the long-term benefit is continual traffic. Three ways to do online marketing for long term traffic and for branding and getting traffic long after being published are blogging, articles and video.

 

Read this article for a few tips for online marketing.

 
 
 

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November 13th, 2016

3 Tips for a Successful Internet Marketing Strategy

by Rahimah Sultan
photo from blog

 
 

If you understand Search Engine Optimization, Content Marketing, and Social Media Marketing, you have the basics of online marketing and you can implement a successful Internet Marketing strategy.

 

Using a successful online marketing strategy is the way to open the door to sales.

 

SEO is a means of getting your information found by the search engines as well as a way to get your website found, while social media marketing is all about interaction with prospective customers to get them to know, like and trust you.

 

Read A Successful Online Marketing Strategy which covers these 3 Tips for a Successful Internet Marketing Strategy.
 
 
 

 
 
 
 
 
 

October 30th, 2016

Internet Marketing Solutions: 3 Tips

by Rahimah Sultan

 

photo from blog

 

You need three key things to grow an online business: Targeted traffic, something to sell, and a marketing funnel.

 

Learn how to copy the experts so you don’t have to try to work it all out yourself – how to build a website, which products are best sellers or how to send responsive emails.

 

Here are three Internet Marketing tips to help you move forward with your business adventure.

 

1) Affiliate marketing is a simple online method and you’ll make faster progress if you work with the guidance of a good coach or mentor. Choose someone who is very successful and has years of experience.

 

When you have chosen a trusted mentor, just follow that expert’s plan of action. You can search “YouTube for experts in your niche or do a Google search and find the best marketers, the best article writers, or Google experts (Martin Shervington explains Google+), for Facebook (take a look at Marie Smith) or Twitter experts (Yasmin Dendror “Understanding Twitter”). (“SEO step by step” Caimin Jones).” The time spent on research is worth it.

 

2) Offer an incentive. Create some sort of free bonus offer for everyone who signs up to your email list. This will get people excited about giving you their information because they’re going to get something of value for free. It could teach them something that they did not previously know about the world of internet marketing or whatever niche you are promoting. You simply add an opt-in box, a short description of your gift, and then drive traffic to your site.

 

3) Build Relationships. Now that you’re all set up with your blog or other platform and are ready to advertise, you need a way to stay in contact with prospective customers. You can do this with an autoresponder which is a program that automatically generates a set response to all messages sent to a particular e-mail address.

 

Although an autoresponder is usually set up with prewritten emails set to go out at certain intervals, you can also use it to send out broadcasts whenever you wish. You can set up a couple of automatic emails such as a “thank you” for signing up to your list as well as an email with the download link for the free gift. Then you can send out broadcasts whenever you wish, as opposed to relying on an autoresponder sequence.

 

In summary, Internet Marketing Solutions: 3 Tips includes doing some research to find mentors to help with setting up your online business, offering an incentive for people to join your list, and following up with those people to build relationships so you have someone to buy your products and services.

 

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