Monday, February 10th, 2025

Do You Have a Digital Marketing Strategy?


by Rahimah Sultan


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When considering the best marketing strategy to use in your business, you should clearly understand your product and demographics to be effective.

For growing your online visibility, develop a plan for using different channels to do so. In this plan, you should consider factors such as your target audience, strengths and weaknesses, and your competitors.

To help you decide which marketing channels to use or test, check data from across your business, your target audience, and how you want to communicate your message or brand.

We’re NOT talking tactics, but actual strategy.

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