Archive for the ‘Affiliate Marketing’ Category
Affiliate Marketing
by Rahimah Sultan
Affiliate Marketing is a branch of Internet marketing where the advertisement publisher gets paid for every customer or sale provided by him. Affiliate marketing is the basis for all other Internet marketing strategies.
Originally, affiliate marketing involved lots of spamming, false advertising, trademark infringement, etc. Since the invention of complex algorithms and advanced security, it’s safer to do business and shopping online. This even led to … More
Affiliate Marketing
by Rahimah Sultan
Affiliate marketing is the basis for all other Internet marketing strategies. It originally involved lots of spamming, trademark infringement, false advertising and more. Now it is safer to do business online because of advanced scrutiny of terms and conditions by the merchants. As affiliate marketing opened up more opportunities, it also increased marketing competition.
Affiliate marketing was started on music-oriented websites. They placed a list of music albums on their site and paid others to put those links in their websites when a visitor bought an album through their site.
In affiliate marketing, the publisher incurs all the cost except that of initial setup and development of the program, which is incurred by the merchant.
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Affiliate Marketing
by Rahimah Sultan
In affiliate marketing, affiliate management companies, in-house affiliate managers and third party vendors are effectively utilized for E-mail Marketing and Search Engine Marketing for the success of the product. Web traffic can be traced with the help of a third party or owners of the affiliate programs. Originally, affiliate marketing involved lots of spamming, false advertising, trademark infringement, etc. Since the invention of complex algorithms and advanced security, it’s safer to do business and shopping online. This even led to better scrutinizing of …
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Steps to a Successful Affiliate Marketing Strategy
by Rahimah Sultan
I ran across an article titled 10 Steps to a Successful Affiliate Marketing Strategy that laid out what affiliate marketers needed to do to succeed in 2015 and beyond? The operative words are “and beyond.” The author states, “Many first-time affiliate marketers make the mistake of going one mile wide and one inch deep: trying to dominate forty niches in their first few years.” Marcus Taylor covers ten steps to a successful affiliate marketing strategy that include:
Using valuable content, building a brand that adds value to the customer, building a foundation of recurring revenue, and more.
He also says you should use more than one traffic source, have a mobile-friendly site, and find products that add value to the site’s readers and that also have the potential to increase the site’s revenue by an order of magnitude. In his “10 Steps to a Successful Affiliate Marketing Strategy” he points out the fact that affiliates need to be creative and outthink the competition.
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Affiliate Marketing: Some Myths You Need To Know
by Rahimah Sultan
Are you a brand manager or a marketing director or the all-in-one head person of a start up? Maybe you are considering setting up an affiliate program for your business. There are some misconceptions about affiliate marketing—some myths you need to know.
One is that affiliate systems are quick and easy to manage. 2) You need to work in a very popular niche in order to make it work. 3) Affiliate marketing is an old strategy, 4) In order to have success your product has to be on as many sites as possible.
As far as affiliate systems being quick and easy to manage, there is a lot of competition. The problem of niches is solvable, affiliate marketing is far from being a thing of the past, and you do not need to have your products on a bazillion sites.
Steve Olenski debunks these myths in his article 4 Myths About Affiliate Marketing You Need To Know. There is a lot of competition in affiliate marketing, a lot of companies do not even bother because they think they have too small a market, link building is outdated, and the best thing about affiliate marketing is quality not quantity.
For an in-depth understanding of these points you can read the article here.
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Affiliate Marketing Mistakes
by Rahimah Sultan
Affiliate marketing is a great way for bloggers and other content creators to earn revenue; however, there are plenty of mistakes that can be made when first getting into this business.
New people tend to make affiliate marketing mistakes that can be avoided with a little know-how beforehand. Firstly, do not join too many programs. What you should do is select a few reputable networks and start small and focus on them until they start converting. It does not matter what the program is, success is determined more by the strategies used in affiliate marketing rather than the source.
You must invest in the proper resources, conduct tracking and know what your competitors are up to, while not copying them. It is also good to get advice from reputable companies.
Do not run too many campaigns simultaneously. Concentrate more on strategy and develop a broad knowledge of effective tactics before taking a shot in dark with several campaigns. Good publishers will pursue a strong working knowledge of industry tools prior to launching every campaign they are offered.
Not using SEO is another one of the affiliate marketing mistakes made by new comers. SEO is not dead, and it works because it simply connects consumers with the information they are looking for through the words or terms used to find it. Place ads and links exactly where a customer would go to find it.
Although you should not run too many campaigns at the same time, do not limit yourself to one category. There will always be spikes and lulls in sales and growth and diversification is necessary. Always remember that affiliates bring the consumers they reach back to the advertiser who is responsible for the actual sales transaction. Affiliates link consumers to products and services.
Read Affiliate Marketing Mistakes 101
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Affiliate Marketing Niches
by Rahimah Sultan
According to Jon Allo, the most popular affiliate marketing niches are health, wealth and romance which are evergreen niches, because people will always have problems they want solved.
As an affiliate marketer you find a product that you like and then you promote it. You want to find useful products in affiliate marketing niches that solve people’s problems.
If you do not like these niches there are plenty of others to consider that include:
Self Help
Insomnia
Gourmet Foods And Coffee
Parents And Children
Pets
Household and Home
Hobbies and Leisure
When deciding on an online business that includes affiliate marketing you must consider several things, among them just the basics that some people do not think about. (See article) As an affiliate marketer, you can promote digital products and combine them with tangible ones.
If you choose any of the affiliate marketing niches mentioned and they are digital products, you can also offer tangible products that compliment them such as calming candle lights, health supplements, stress-busting devices, and even massage technology for the self-help niche. If you choose the pets niche you can promote pet food and toys along with a digital course on caring for a pet.
Do your research to determine what you need for setting up your online business. Then decide whether or not you want to include affiliate marketing niches.
Click to Read Jon Allo’s article.
Success With Affiliate Marketing Programs
by Rahimah Sultan
As an affiliate marketer, your main objective is to sell the products and services offered by your partner merchants. In order to have Success With Affiliate Marketing Programs you will need to increase your web site traffic. Following are a few tips to success with affiliate marketing.
It stands to reason that the most successful sites on the internet are the ones with the most traffic. The best way to get more traffic is through search engine optimization (SEO).
Another way to get more traffic is by joining article directories. To join an internet directory, you will have to submit your site for approval, and it will be categorized accordingly. Only submit with keywords relevant to your niche.
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A third way to increase traffic is to use fresh content. Your site must have fresh, useful content as well as tools that will help your target audience.
Then you must build relationships with your potential customers.
By using these four approaches you can have Success With Affiliate Marketing Programs.
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Affiliate Marketing: Merchant or Affiliate
by Rahimah Sultan
Affiliate marketing is the process of earning a commission by promoting other people’s (or company’s) products. Just find a product you like, promote it to others and earn a part of the profit for each sale that you make.
An affiliate, also known as the publisher, can be a single individual or a company.
There are two ways to get started with affiliate marketing. You can become a merchant or an affiliate.
Although it’s not easy, you can become an affiliate program merchant and then make money by having affiliates sell your products. Following are the 4 steps to take.
1) You need a product idea.
Look at what products and services are already available and think about how you can make them better by having something that solves the problems with those products.
2) Find out if people want it.
Present your idea to people and ask them if they like it and will pay for it.
3) Create the product.
It can be online courses, ebooks or podcasts/videos.
4) Find affiliate program partners.
You have to find affiliates to promote your products (affiliate networks can help) who actually have an audience that is interested in what you have to sell. Clickbank and Amazon are examples of networks.
There are also 4 steps to take to become an online affiliate marketer.
1) Review products in your niche.
You can start by looking at the partners in step 4 for becoming a merchant.
2) Build an email list with your prospects on it.
3) Educate your audience.
You can use live webinars, blog posts and social media.
4) Grow your business with PPC advertising.
This is an overview of the specifics of affiliate marketing.
For complete details Click here to read: What Is Affiliate Marketing.
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