September 9th, 2017

Internet Marketing Training/Tips

by Rahimah Sultan

 

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“You’re leaving a lot of money behind if you have not started to take benefit of the opportunities offered on the Internet for your organisation. Utilizing Internet marketing strategies and methods, you can develop your service bigger than you ever thought, with consumers all over the world.”

 

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September 1st, 2017

Increase Online Traffic and Revenue with These 4 Internet Marketing Tips

by Rahimah Sultan

 

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First of all, update your site. If your website has been around for a long time you have an SEO advantage which is not the case for newly created sites. On the other hand, it will probably have some outdated information and some bad links.

 

Second, you need to use some PPC and social media ads. Without paid promotion on the internet, it can be slow work getting noticed, and social media can be just as useful as Google in directing traffic to your site.

 

Third, integrate marketing tactics, and

 

Fourth, create more content. Content marketing is a good way to reach audiences while showcasing the knowledge base of your business.

 

Read 4 Internet Marketing Tips to Increase Online Traffic and revenue in 2017.

 

 

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August 25th, 2017

Internet Marketing Information

by Rahimah Sultan
 

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When it comes to internet marketing solutions, it’s easy to become overwhelmed with all the choices. You need to have one that is right for promoting your product or service and works within the resources you have available to you. That may include deciding whether to buy ads, building a better website, creating targeted landing pages, starting a blog, producing a video or something else.

 

Pick something, focus, and stick with it. Don’t jump from one thing to another. That is a recipe for failure.

 

Following is some internet marketing information that I hope will be useful.

 

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August 18th, 2017

Internet Marketing: What’s It All About?

by Rahimah Sultan

 

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What Is Internet Marketing?

 

Internet marketing is a number of marketing activities that can be done online which include affiliate marketing, email marketing, social media marketing, blogging, paid marketing, search engine optimization and more.

 

Before you do anything be sure to get all the information you can.

 

Understanding The Internet Marketing Field

 

There’s a lot to learn, however everyone has to start somewhere. There are a lot of terms that may or may not be confusing to you, depending on your knowledge of the field. There are four general phases to really understanding internet marketing and making money online.

 

1) What’s actually happening online and how is money made?

 

At the start you have to focus on value, not revenues. In the beginning you do the most amount of work for the least return.

 

If you’re short on cash and hoping to make some fast money online, you’ll be disappointed. There’s no such thing as getting rich quick. All these schemes are selling you short. You have to put in the time and do the work while adding enormous value.

 

There are things associated with internet marketing such as affiliate marketing, network marketing, multi-level marketing and more. Affiliate marketing is really tough unless you have an enormous following or you know how to build first-rate squeeze pages and great sales funnels. You need to know the virtual landscape before undertaking creating your own digital products and sales funnels.

 

2) What do you want to do?

 

Once you understand how things work you need to decide what you want to do. Do you want to be an affiliate marketer, a network marketer, a blogger?

 

Whatever you do you’ll need traffic. You need to drive traffic to your offers with squeeze pages or landing pages which have a call to action and a sign-up form. This is your first contact with customers or your follow up after you’ve made initial contact. Learn the right skills as you go so that you can become effective. It will take time. Just don’t give up.

 

3) Know how you will communicate.

 

You should actually decide this before you start online. Will you blog, build a list, use social media or do JVs? Whatever you do, be straight with people and learn to communicate effectively and understand every stage of the process.

 

4) What’s your passion?

 

Decide what you’re passionate about and pick a niche. Get a custom domain and set up a professional-looking site that will be your place of business to which everything will be linked. All of your advertising, SEO, social media, etc. will be directed here.

 

Create free enticing offers to capture names and email addresses with your squeeze pages to start building your funnels. This will all take time, and you will profit in the end. It may all seem confusing at first. Internet marketing is a constant complicated process. Beware of unscrupulous individuals bearing shiny trinkets. Follow and learn from reputable people online. Don’t fall for the hype.

 

So, view the big picture of what’s actually happening online and how money is made, decide what you want to do and how you wish to communicate, figure out your passion and pick a niche.

 

August 11th, 2017

Starting A Home Business While Financially Challenged

by Rahimah Sultan

 

photo from blog

 

You cannot start a business without having some expense. If you start a blog, you will need money for a domain name, hosting, and themes. If you really want a business you have to be prepared to invest some money and to take some risks.

 

You can’t get to where you want to be hiding in the corner afraid. Yes, you MAY fall down, but it will only serve as a lesson and a stumbling block to get you to where you want to go. Can you do it yourself

 

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August 6th, 2017

Using Email Marketing to Grow Your List

by Rahimah Sultan
 

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When building a business you need a way to keep in touch with people. Using email marketing to grow your list solves that problem.

 

When reading online marketing advice, you’re often bombarded with a lot of “noise” about what tactics to use, what software to use, where to buy leads and ads, tweeting, Instagram and other things that you probably know nothing about.

 

With all this it can be challenging to figure out what to focus on and where to spend your money and time, especially if you’re not a full-time entrepreneur.

 

According to marketing expert Derek Halpern, entrepreneurs need to be thinking about the T.A.P.P. method rather than focusing on metrics.

 

In The Only Technique You Need to Quickly Grow Your Email List, this is discussed in depth.

 

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July 31st, 2017

Two Places To Use for Your Content Marketing

by Rahimah Sultan

photo from blog

 

Content marketing is a type of marketing that involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services.

 

There are three necessary elements for creating great quality content for your audience. It must be useful and solve problems, and it needs to show them how to do something. You need a platform to get your message out to people. I shall be discussing two places to use for your content marketing.

 

You can grow your brand and cultivate relationships with content marketing. This will add the depth and visibility that you need in order to be successful in the marketplace. You have many choices open to you for creating varied content and a personalized strategy for your business.

 

Content marketing includes informative content like blogs and infographics in the early brand-building stages. Once your prospects are ready to make a purchase, you can provide more options such as eBooks or product videos.

 

Blogs

A blog is a great content marketing asset. Setting up a WordPress blog is simple, and you have control of it. It’s like a store which you fill with products (information) for customers. Be sure to use WordPress.org and NOT WordPress.com.

 

There are SEO keyword techniques you can use that enable the search engines to find your blog site. Keywords are the words and phrases that Internet users type into the search box of a search engine, such as Google, to find the websites that match what they are looking for. If you are creating content in WordPress on your own domain, WordPress SEO is a must.

 

This plugin will allow you to configure the SEO settings for each piece of content you write and analyze it for keyword optimization. The right on-page optimization makes it easier for search engines to rank you more accurately so your audience can find you organically.

 

As you write and post articles about your business you will begin to get free targeted traffic.

 

Content Marketing Channels

 

There are many marketing channels for you to choose from that include social media like Facebook, Twitter, Instagram, Snapchat, Pinterest, LinkedIn, Tumblr, and WhatsApp.

 

Choose the marketing channels that best suit your needs starting with one at a time, so you don’t become overwhelmed. Learn how to use one to your advantage before adding another.

 

Get acquainted with your target audience, engage in conversations that position you as a thought leader and build your brand by getting them to know, like and trust you.

 

Once you get an audience you can deliver messages directly to them with relevant content that inspires them to take action at any point in the buyer’s journey.

 

Content marketing is the technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience — with the objective of driving profitable customer action.

 

You should be able to get started with these two places to use for your content marketing.

 

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July 19th, 2017

Home Business Success

by Rahimah Sultan

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I’m sure you’re familiar with the saying, “Don’t put all your eggs in one basket.” That also applies to business. Don’t depend on one source for all of your income. You need several ways to make money:

 

Sell information products
Sell other people’s products
Create a membership site
Create an online freelance business

 

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July 13th, 2017

5 Blogging Ideas

by Rahimah Sultan

 

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Are you having a problem coming up with ideas for your blog posts?

 

It takes determination and persistence to write interesting blog posts that make your blog interesting. You can run contests, review products/books/films, help others with how-to information or courses, write inspirational quotes and motivational posts, make lists such as the top 10 ways to do something, and much more. As you think of more things, keep a running list of your ideas and use them for future posts. You can use these 5 blogging ideas as a starting point.

 

#1 Help others with how-to information or courses

 

If you’re a professional in a particular field or know some topics very well, help the ones who have less skills and experience than you do, by making a comprehensive guide or tutorial.

 

Tutorials and guides provide a lot of value, which can help drive traffic and convert followers. For instance, if you are an experienced blogger you can teach others how to start and maintain a blog.

 

#2 Make lists such as the top 10…

 

People don’t want to waste time on searching and gathering information. That’s the reason lists are popular. Create a TOP10 or TOP30 list. You decide the number. Lists of movies, books, influential people, or any other topic can easily generate buzz.

 

#3 Create comprehensive guides/tutorials

 

You can publish online courses/e-books. If you’re an expert in your field, invest time in writing and publishing courses and e-books. Create quality content, and people will purchase it. If making money is not your objective, publish the content for free. You can use it as a lead magnet for something else you’re promoting.


#4 Research and analyze a topic in your industry

 

Well-written and analyzed posts are great attention getters. Investing time in writing can pay off by increasing the number of your followers. Many professional bloggers invest a lot of time to produce perfect posts.

 

#5 Curate or summarize someone else’s work

 

Write short summaries to bring out the most important aspects or points in other published writings. Some readers are only looking for the most important information, and this helps to save a lot of time.

 

If you read some interesting articles this week, link to the best ones in your blog post as a resource for your readers.

 

Make your readers feel special and honored. Take a couple of minutes to respond to their comments and questions. By doing so, you can get new friends, co-authors or even business partners.

 

By using these 5 blogging ideas – helping others with how-to information, making lists, writing comprehensive guides and tutorials, researching and analyzing topics, and curating others’ works – you can be well on your way to writing many engaging blog posts.

 

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July 6th, 2017

Are You Using Auto-Responders

by Rahimah Sultan

 

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Autoresponders are used by individuals and also by Web sites that need to respond to user comments automatically. Businesses use them to inform an email sender that someone is out of the office and the date of return; a company may use an autoresponder for newsletter subscription opt-ins or cancellations. An autoresponder is used by businesses to confirm purchases and pertinent information regarding that buy. Email marketing, using autoresponders, has been identified as one of the most profitable modern marketing techniques.

 

With an autoresponder you can set up a series of emails, related to your product or service, that go out at predetermined times. This is a way to keep your subscribers informed about what you’re offering, any changes you may be making or whatever you wish to communicate.

 

Read more here

 

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