Posts Tagged ‘Blogging’

March 6th, 2017

Blogging: An Essential Way to Get Your Message Out to Others

by Rahimah Sultan

 

photo from blog

 

Blogging has become an essential way to get your message out to others. You can incorporate text, pictures, links, short videos, or other media in your posts that make your content more appealing to readers.

 

The term was originally weblog and then weblog became just blog. The term blog is also used as a verb that means to add information or posts. Since the mid-1990s blogging has become progressively easier with easy-to-use publishing tools and is now the predominate way of self-publishing.

 

If you own a business or home business and want to spread the word about it, blogging can be a method of doing so and a way of branding yourself. You can write articles about your products or services and post them on your blog with a link to those products or services.

 

Blogging is an essential way to get your message out. Read this article for more on blogging.

 
 

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January 30th, 2017

Blogging

by Rahimah Sultan

 

photo from blog

 

Are you hesitant to start your blog? Blogging has become an essential way to get your message out to others. You can incorporate text, pictures, links, short videos, or other media in your posts that make your content more appealing to readers.

 

Blogging is a way to showcase your passion and expertise and a way to brand yourself and your products. It allows you to present your knowledge and skills to the public.

 

Once you get your blog up and running and get a few followers your confidence will grow.

 

Read more here

 

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January 17th, 2017

3 Tips for Promoting Your Site

by Rahimah Sultan

 

photo from blog

 
 

If you are thinking about setting up an online business or wondering how to promote one, the following 3 tips for promoting your site will be helpful.

 

Decide what kind of business you want.

Decide what your business will be. Then set up a blog centered around that interest and promote it with content marketing using your own original articles. Blogging is a great way to establish your online presence. You can employ different marketing strategies to promote your site (blog). These can include articles for ezines, the use of social media platforms like Facebook, paid Ads through Google, and other avenues.

 

Be sure your blog is one over which you have total control, NOT a Blogger or a Blogspot platform. I recommend WordPress.org and NOT WordPress.com. If you use WordPress.org you will have to find your own hosting company and buy a domain name. Domain names cost about ten dollars a year, and you can use GoDaddy.com, NameCheap,com DomainOrb.com or another company of your choice to find a domain name.

 

Write content
Write content for your particular audience that solves a particular problem and encourages engagement. Content marketing is about sharing valuable information to attract prospects and turning them into customers and repeat buyers.

 

You can use your own fresh content to keep your blog up to date and that entices visitors to return.

 

Once you gain more visibility in the search engines you begin to look more authoritative. It’s human nature to gravitate toward those with authority.

 

Post regularly
Make regular posts to your blog and use SEO so you get found by search engines. Be sure to use a call to action (CTA) in your posts with a clickable link that instructs people to click for information or products that you are offering which can help solve their problem. If you have a list you can keep them updated about your latest posts.

 

Before setting up your blog, take time to carefully decide whom you will be writing for and the type of content that you will include.

 

One of the best ways to showcase your knowledge and skills is to provide content that can help your audience.

 

You can share your blog content on social media to encourage communication with your target audience and then use those channels to promote audience participation by redirecting them to your blog or a particular post, and you can ask for feedback.

 

So, thoroughly consider the type of business you want, set up your site, write content to promote your business and gain authority, and make regular posts to your blog. Using these 3 Tips for Promoting Your Site will help you get started.

 

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December 26th, 2016

A Few Tips For Online Marketing

by Rahimah Sultan

 

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Publishing content is one of the best ways to build traffic online. If your content is of good quality it can circulate online indefinitely, and this can brand you as an authority in your field. If it remains relevant the long-term benefit is continual traffic. Three ways to do online marketing for long term traffic and for branding and getting traffic long after being published are blogging, articles and video.

 

Read this article for a few tips for online marketing.

 
 

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December 13th, 2016

4 Blogging Tips

by Rahimah Sultan

 

photo from blog

 

My first blog was on Blogspot. I didn’t know much about blogging, but started anyway. I used it for an affiliate program I signed up for online. The program owner offered a template that I used. All I had to do was write my article, using that template, and publish it on Blogspot. His affiliate link code was already included.

 

I learned a lot using that template and blogspot. I would play around with it to figure out how to use HTML and how to do a few other things. The drawback of using that platform was the limitation. I now use a WordPress blog over which I have control. The following four blogging tips will help you get started.

 

1) Decide what to blog about. You will need to know what content you’ll be covering on your blog, in order to choose the proper domain name and theme. Give this a lot of consideration, as once you’ve set up your site, it will be rather difficult to undo without starting over.

 

2) Choose a blogging platform. Within WordPress, you have two options which are often confusing to people. They are hosted and self-hosted.

 

Hosted is “WordPress.com blogs.”
Self-hosted (recommended) is “WordPress.org blogs.”

 

WordPress.org blogs give you total control.

 

3) Find a host. Once you’ve chosen your blogging platform (.com or .org) you need to find a hosting company to “house” your blog, pick a domain name, install WordPress, and decide on your blog design and the bells and whistles you want.

 

4) Your domain name should be your actual name. If that’s not possible, choose a name that represents what your blog is about or one that reflects your niche. Take into consideration the following four points.

 

a) Use a short name. “Johnson’s Tea Marketing Campaigns, Inc.” would be an awful domain name. Visitors would find it difficult to type.

 

b) Do not use plurals like Brendas Software. Is the domain name Brendassoftware.com or Brendasoftware.com? You don’t want to confuse your users.

 

c) If your business focuses on a very specific area, strong consideration should be given to using relevant keywords in your domain name.

 

d) Your domain name should end in “.com” and not some other extension such as .us, .net, .biz, etc. The simple fact is that when people think of sites, they always type in .com

 

You’ll get installation instructions with your hosting package.

 

Do not let lack of knowledge be an excuse for not doing something. Just start gathering information from doing online searches and get educated on how to proceed.

 

To summarize: Decide what to blog about, choose a blogging platform, find a host, pick a domain name, install WordPress, design and use your blog! These Four Blogging Tips will help you with your blogging plan.

 

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September 17th, 2016

Blogging: How To Start

by Rahimah Sultan

 

photo from blog

 
Are you ready to start blogging? Have you been wondering how to begin? The first two steps are choosing a domain name and a blogging platform. Once your blog is up, you might want to customize the design. Then you’re ready to go.

 

You can get started now with no technical experience. Read how here.

 

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September 3rd, 2016

Article Marketing

by Rahimah Sultan

 

photo from blog

 

If you don’t have an online presence, you can establish one by blogging. As a beginning blogger, you can use this information to begin establishing your authority and to add fresh content to your site. Fresh content keeps your blog up to date and entices visitors to return.

 

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May 25th, 2016

Start Your Blog

by Rahimah Sultan

 

photo from blog

 

 

If you want to showcase your passion and expertise while branding yourself and your products, blogging is the way to go. Blogging allows you to present your knowledge and skills to the public.

 

If you have been thinking about blogging, now may be the time to start your blog.

 

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February 25th, 2016

Internal Linking Strategy To Increase Blog Traffic

by Rahimah Sultan

photo from blog

 
 

Do you have an internal linking strategy to increase blog traffic? While searching for traffic opportunities, do not forget your blog, which is your most important source of traffic. It is SEO.

 

Your SEO starts on your page with internal linking. Check your entire blog to find which posts relate more to each other and interlink them. Look for tie-ins to previous posts. Connect your content with links to your products or services within your blog posts.

 

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February 4th, 2016

When To Use Guest Blogging

by Rahimah Sultan

photo from blog

 

When blogging, you need to use fresh quality content. It is critical to your business success. So what happens when you run into a snag or experience writer’s block and are at a loss as to what to blog about? What if the pace becomes very hectic?

 

One available option is to occasionally use guest bloggers. Guest bloggers can help establish valuable connections, and this means more traffic to your business.

 

Click here to read Carolyn Cohn’s article: The Effectiveness of Guest Blogging.

 
 

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