by Rahimah Sultan

How do you spend money to make money when you have no money?

As the saying goes, you need to spend money to make money. But how do you do that, when you have absolutely no money to start a home business?!

Any business you start will have fees and costs. If you start a blog, you will need money for hosting and themes.

If you start an independent consultant business, you need to buy a kit to join. The kits range anywhere from a couple hundred dollars to a couple thousand dollars.

If you start a business where you sell products, you have to invest in the products to sell.

It does not really matter what kind of business you start, there are going to be costs associated with it.

You will need to figure out the kind of business you want and how to get the money to get started.

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You may want to have a blog, which is a low-cost way to start in business, while you figure out your next steps.

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by Rahimah Sultan

 

Do you want to start a blog? Ever wonder how to blog? This post explains the main steps needed to get off to a good and successful start.
 

In the past, spreading the word about your products or services was dependent upon the size of your advertising and marketing budget. Today, a blog gives anyone – from individuals to large companies – the ability to reach a large number of people at a very low cost. This article shows the steps needed to start a successful blog, beginning with what to blog about.

 

You will need to choose a domain name as well as a blogging platform. Once your blog is up, you might want to customize the design, and then you will be able to start blogging.

 

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by Rahimah Sultan

Content marketing is sharing valuable content to attract prospects and turn them into customers and repeat buyers. Most content is created and published with a particular audience in mind. It includes blog posts, articles, website copy, letters to customers, social media posts, podcasts, recorded interviews, infographics, photos, and video. Here are 4 Content Marketing Promotion Tips.

1. Who is Your Audience?

When writing content you must decide who it is for—the audience you want to connect with. If you blog about jewelry you want to connect with people interested in jewelry, but you must narrow the niche to serve a particular audience. You might narrow the field to designing and making your own jewelry.

2. Can You Solve a Particular Problem?

How does what you are offering solve a particular problem your customers might have? If you can solve their problems you become the go-to expert. Tell a story about your experience in the business. Incorporate video to show how to make certain items or how to use different tools.

3. How Do You Keep Your Readers Engaged?

What stories can you tell about your experiences? Use them to make your articles interesting, and ask your audience to relate theirs. You can ask them to present any questions they might have or ask them to subscribe to your newsletter through which you deliver information on a regular basis.

4. Provide a Call to Action

Always provide a strong call to action that has a clear message such as, “For more information” or “To get your packet contact me here…”

After all, the point is to get business to your site so give readers clear instructions. You can have them fill out a form so you can follow up with them.

Use engaging and informative content and post on a regular basis. These 4 Content Marketing Promotion Tips can help to improve your effort.



Hosting and More

by Rahimah Sultan

The term blog originated from weblog and then weblog became just blog. A weblog is just that, a web log that is an online journal or diary kept by individuals. The term is also used as a verb that means to add information or posts. Since the mid-1990s blogging has become progressively easier with easy-to-use publishing tools and is now the predominant way of self-publishing.

Blogging has become an essential way to get your message out to others. You can incorporate text, pictures, links, short videos, or other media in your posts that make your content more appealing to readers.

There are many platforms for blogs that including WordPress.com, WordPress.org, Blogger, and Tumblr. There are pros and cons to consider when choosing a platform. You have to make an assessment and choose the one that best suits your needs for now and in the future.

WordPress.com is free but you do not technically own your blog, it can be suspended at any time, and .wordpress is in your domain name; while WordPress.org is free, you have control, and there are search engine-friendly options, but you must pay a host to support it.

WordPress.org requires you to have some basic understanding of how the web servers and the installation process works. Although you can set one up in under 5 minutes, WordPress.org requires some technical skills for uploading files to a web server using FTP (file transfer protocol) and such.

Blogging is a way to showcase your passion and expertise and a way to brand yourself and your products. It allows you to present your knowledge and skills to the public. A good post can be as short as 250 words.

If you have been thinking about blogging, now may be the time to start. Once you get your blog up and running and get a few followers your confidence will grow. Just take the first step.

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by Rahimah Sultan

 

Affiliate marketing is a great way for bloggers and other content creators to earn revenue; however, there are plenty of mistakes that can be made when first getting into this business.

 

New people tend to make affiliate marketing mistakes that can be avoided with a little know-how beforehand. Firstly, do not join too many programs. What you should do is select a few reputable networks and start small and focus on them until they start converting. It does not matter what the program is, success is determined more by the strategies used in affiliate marketing rather than the source.

 

You must invest in the proper resources, conduct tracking and know what your competitors are up to, while not copying them. It is also good to get advice from reputable companies.

 

Do not run too many campaigns simultaneously. Concentrate more on strategy and develop a broad knowledge of effective tactics before taking a shot in dark with several campaigns. Good publishers will pursue a strong working knowledge of industry tools prior to launching every campaign they are offered.

 

Not using SEO is another one of the affiliate marketing mistakes made by new comers. SEO is not dead, and it works because it simply connects consumers with the information they are looking for through the words or terms used to find it. Place ads and links exactly where a customer would go to find it.

 

Although you should not run too many campaigns at the same time, do not limit yourself to one category. There will always be spikes and lulls in sales and growth and diversification is necessary. Always remember that affiliates bring the consumers they reach back to the advertiser who is responsible for the actual sales transaction. Affiliates link consumers to products and services.

 

Read Affiliate Marketing Mistakes 101

 

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“No matter how hard you push to keep your ideas fresh and your content new and interesting, eventually you’ll reach a point where your content starts to seem stale.” You’ll need to make a change to continue getting results.

 

You can fix this problem with just a few steps that include objectively auditing your content, finding new ideas, and using new mediums. Read new sources of information daily for ideas that relate to your niche or topic. You can work with guest bloggers, change the length of your posts or make them interactive, and post images and videos.

 

Read 3 Steps To Take When Your Content Becomes Stale, and learn How To Freshen Your Content

 

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by Rahimah Sultan

 

Every day we see advertising for programs that are supposed to enable you to make money online. There are crazy systems online that promise you the world that just do not work. The ones that do, only work for a while, and the only people that make any money are the people at the top. People are getting ripped off left and right. People want to know how to make money online working from home, so they buy into what are mostly scams and end up losing large sums of money and give up.

 

You can avoid this by having a product or several products and services of your own to sell. If you don’t have anything right now, you can set up a WordPress blog, which is free, and write good content to start branding yourself while making your decision. If you have a general idea of something that greatly interests you, get a domain name that reflects that interest, set up your blog and begin writing articles on that topic. This is the beginning of how to make money online working from home.

 

Once you have decided on what to sell, you need to get the word out through advertising. Your blog is your funnel and free advertising tool. With a single blog, a single page to advertise, a single squeeze page, and a single list in an autoresponder you are on your way. I want you to know How To Make Money Online Working From Home.

 

I use an amazing huge library in my business that shows step by step how to get set up and get started making money online. This is for EVERYONE, not just newcomers. You can check it out below for two weeks for just $1. Click on the banner for details and your FREE gift and get started today!

 

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by Rahimah Sultan

Starting your own blog doesn’t have to be complicated or expensive, although it can be intimidating. I am going to show you how to start your blog today and eliminate some of the confusion.

Today more people than ever are online. This presents a great opportunity for you to have recognition, income, fun and to share your ideas with like-minded people.

You may have considered setting up a blog on a free site. This sounds good, but you’ll have no real control and the company that owns the space makes money from your time and hard work by placing advertising on it and selling you upgrades.


You will not be able to sell your products on that kind of blog.

Since you do not own the blog there is no security. If the blog gets hacked the hacker can steal your domain name and you may never get it back.


No matter what kind of blog you want to start, using a free site is not worth that risk.


Here are a few tips for how to start your blog today and avoid the problems of a free site.

Pick Domain Name

Decide on a topic that interests you and something that you absolutely love for your primary business or topic. Take some time and think it through thoroughly, because you will have a tough time trying to change it later.


Always use a .com extension whenever possible as opposed to a .net, .biz or some others. Most people automatically use .com when trying to find an online site. Then choose a related domain name.


I suggest using a domain registrar such as:

http://www.godaddy.com
http://www.namecheap.com
http://www.networksolutions.com
http://www.onlydomains.com

There are many more domain registrars available. It does not matter where you buy a domain name. You can Google registrars and compare costs. Do not use any of the extras that they offer, just your domain name. Your hosting company will have the services you need.


Once you have your domain name you can point it to your hosting company’s servers. This gives you total control of your site.

I do not recommend using your hosting company’s domain registration services, as that can sometimes lead to problems. Just use a regular listed domain registrar and then change your servers through that registrar to point to your hosting company.

If you do not plan to sell your blog in the future, I suggest using your own name. If that is a common name and is already taken, add your middle initial or a word at the beginning or end or something that still identifies you and your topic and is unique.

Choose Web Host

There are plenty of hosting sites from which to choose. I suggest the one I use which offers web hosting, an email follow up system, video producer and more for your advertising needs, and it is VERY cost effective.

Create your site at your hosting company by logging in and using the web host manager to create a new account.

Install Blog

Go to WordPress.org (NOT WordPress.com) which is a free platform and download the software and install it at your hosting company. There are instructions on the WordPress site. It is not complicated and takes only a few minutes. Once you have installed WordPress, you are ready to start posting.

Do make sure you use unique creative user names and passwords for security reasons, and write them down as you go so that you can access everything on your site if something happens to your computer.

I hope these few tips help to de-mystify how to start your blog.

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by Rahimah Sultan

 

In this article Blogger Darren Rowse discusses how to promote your blog without letting the rest of your blogging slide. He shares a particular comment that was in response to an article on how his blogs grew. This is his summary for the article.

 

There are a couple of things that I think we as bloggers always need to pay attention to – these being publishing regular high quality content on our blogs and looking after the readers we already have (community).

 

These activities are like a baseline. Take the focus off these at any point and your blog is likely to suffer fairly quickly.

 

Promoting a blog is something you should also have some baseline activities and rhythm around. For example sharing new content to social media (whether through automation or manually doing it) is good practice.

 

However I do think there are times where it’s probably well worth having a burst of concerted promotional effort to grow your blog.

 

Whether it be through guest posting, reaching out to mainstream media, attending/speaking at events or even paying for advertising – a burst of intentional promotional activity for a defined period can have some real benefits.

 

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by Rahimah Sultan

 

We all know that blogs can be for personal or business use, and the reason for blogging is to get people to your site to see what you are offering so you can make sales. The type of content used is determined by the purpose of your blog. This is an overview of Four Types of Articles for Internet Marketers: Junk, Product, Information, and Viral.
Junk
A junk article is only fodder and is of inferior quality that contains readily available material used to supply a heavy demand for gossip or some other such thing.

 

Product
You use a product article to describe what you are selling and how it is used. In order for this type of article to be effective, you must state how the particular product can solve a problem for your potential customer.

 

Informational
An information article requires a bit of work, and you can use it to maximize the quality of traffic to your site. This type has a narrow topic based on the keywords for your site, which draws in a particular kind of prospect. If you have used SEO correctly, someone searching for something to solve a particular problem can end up on your site and become a customer.

 

A WordPress blog in the root of your site is the way to go. You can use an SEO plugin like the All in One SEO Pack that allows you to optimize each article and each page on your blog for particular keywords. If you do one article per week focusing on one of your site’s long-tailed keywords, in 52 weeks you can get an amazing amount of organic (free) traffic to your site. Be sure to include a call to action, such as Click Here for More Information, in the article. Then make your call-to-action a clickable link that leads to a squeeze page, a sales page, an affiliate link or wherever you want to take them.

 

Viral
A viral article is one that takes advantage of trending news events, funny videos or something of that nature, and is used mainly for getting links as opposed to quality traffic.

 

Whether you choose one or all four types of articles, this overview of Four Types of Articles for Internet Marketers gives you some ideas for future posts. When you click the banner below you have an opportunity for access to more information on all aspects of setting up and growing a business, including extensive material on Article Marketing.

 

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