A Few Tips For Online Marketing
by Rahimah Sultan
Publishing content is one of the best ways to build traffic online. If your content is of good quality it can circulate online indefinitely, and this can brand you as an authority in your field. If it remains relevant the long-term benefit is continual traffic. Three ways to do online marketing for long term traffic and for branding and getting traffic long after being published are blogging, articles and video.
Read this article for a few tips for online marketing.
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Multi-Level Marketing Tips
by Rahimah Sultan
For those who have not saved enough there is a need for alternative ways to either save more or generate supplemental income starting now, and continuing throughout retirement. You may be one of those people for whom multi-level marketing is a good fit. Or you may just want to be involved in activities that keep you busy, relevant, in good health, and connected to others.
If you’re considering Multi-level Marketing Read Multi-Level Marketing For Additional Income.
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4 Blogging Tips
by Rahimah Sultan
My first blog was on Blogspot.
I didn’t know much about blogging, but started anyway. I used it for an affiliate program I signed up for online.
The program owner offered a template that I used. All I had to do was write my article, using that template, and publish it on Blogspot. The affiliate link code was already included.
I learned a lot using that template and blogspot. I would play around with it to figure out how to use HTML and how to do a few other things.
The drawback of using that platform was not having control.
I now use a WordPress blog over which I have total control.
The following four blogging tips will help you get started.
1. Decide what to blog about.
You will need to know what content you’ll be covering on your blog, in order to choose the proper domain name and theme.
Give this a lot of consideration, as once you’ve set up your site, it will be rather difficult to undo without starting over.
2. Choose a blogging platform.
Within WordPress, you have two options which are often confusing to people. They are hosted and self-hosted.
Hosted is “WordPress.com blogs.”
Self-hosted (recommended) is “WordPress.org blogs.”
WordPress.org blogs give you total control.
3. Find a host.
Once you’ve chosen your blogging platform (.com or .org) you need to find a hosting company to “house” your blog.
Then pick a domain name, install WordPress, and decide on your blog design and the bells and whistles you want.
4. Your domain name should be your actual name.
If that’s not possible, choose a name that represents what your blog is about or one that reflects your niche.
Take into consideration the following four points.
a) Use a short name
“Johnson’s Tea Marketing Campaigns, Inc.” would be an awful domain name. Visitors would find it difficult to type.
b) Do not use plurals
Brendas Software. Is the domain name Brendassoftware.com or Brendasoftware.com?
You don’t want to confuse your users.
c) Use Relevant Keywords in Your Domain Name
If your business focuses on a very specific area, strong consideration should be given to using relevant keywords in your domain name.
d) Your Domain Name Should end with “.com”
End your domain name with “.com” and not some other extension such as .us, .net, .biz, etc.
The simple fact is that when people think of sites, they always type in .com
You’ll get installation instructions with your hosting package.
Do not let lack of knowledge be an excuse for not doing something.
Just start gathering information by doing online searches and get educated on how to proceed.
Now, decide what to blog about. Choose a blogging platform.
Find a host, pick a domain name, install WordPress, design and use your blog!
These Four Blogging Tips will help you with your blogging plan.
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Marketing Success: Ad Headlines
by Rahimah Sultan
Ad headlines are used to capture attention. You have only about 10 seconds to capture people’s attention. The headline is used to get people to read the rest of the piece, the next paragraph. It needs to include some kind of promise and it needs to capture an emotion. When using an email it should address a problem and how to resolve it and who your audience is.
When creating great headlines you can rewrite a cliché, add an element of tension, or ask a question. You should give the reader a reason to read further, open the email or click to the website. Offer people something newsworthy and appeal to their curiosity. Be positive and offer quick an easy solutions.
Read 11 Ways to Write Powerful Ad Headlines here.
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Marketing: Engagement With Social Media Content
by Rahimah Sultan
It’s not always easy to engage your online connections. You have to have a desire to hear what others want to say.
Engagement ideas include asking questions, sharing interesting and funny content, and letting people know who you are.
Once you have managed to engage your target audience, it is no small challenge to keep them engaged. As long as you are committed to them, you will be successful.
Read Michael Cohn’s Sharpening Engagement With Your Social Media Content here.
3 Tips for a Successful Internet Marketing Strategy
If you understand Search Engine Optimization, Content Marketing, and Social Media Marketing, you have the basics of online marketing and you can implement a successful Internet Marketing strategy.
Using a successful online marketing strategy is the way to open the door to sales.
SEO is a means of getting your information found by the search engines as well as a way to get your website found, while social media marketing is all about interaction with prospective customers to get them to know, like and trust you.
Read A Successful Online Marketing Strategy which covers these 3 Tips for a Successful Internet Marketing Strategy.
4 Tips on Web Site Promotion for Home Business Owners
Website promotion is an ongoing process for attracting visitors to your website. You need high-quality content for lead generation, increased traffic, and search engine rankings.
Your website needs to be optimized for search engines, and you need to promote it in as many ways as possible, including using social media.
You can read the article, Tips on Web Site Promotion for Home Business Owners, here.
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Internet Marketing Solutions: 3 Tips
by Rahimah Sultan
You need three key things to grow an online business: Targeted traffic, something to sell, and a marketing funnel.
Learn how to copy the experts so you don’t have to try to work it all out yourself – how to build a website, which products are best sellers or how to send responsive emails.
Here are three Internet Marketing tips to help you move forward with your business adventure.
1) Affiliate marketing is a simple online method and you’ll make faster progress if you work with the guidance of a good coach or mentor. Choose someone who is very successful and has years of experience.
When you have chosen a trusted mentor, just follow that expert’s plan of action. You can search “YouTube for experts in your niche or do a Google search and find the best marketers, the best article writers, or Google experts (Martin Shervington explains Google+), for Facebook (take a look at Marie Smith) or Twitter experts (Yasmin Dendror “Understanding Twitter”). (“SEO step by step” Caimin Jones).” The time spent on research is worth it.
2) Offer an incentive. Create some sort of free bonus offer for everyone who signs up to your email list. This will get people excited about giving you their information because they’re going to get something of value for free. It could teach them something that they did not previously know about the world of internet marketing or whatever niche you are promoting. You simply add an opt-in box, a short description of your gift, and then drive traffic to your site.
3) Build Relationships. Now that you’re all set up with your blog or other platform and are ready to advertise, you need a way to stay in contact with prospective customers. You can do this with an autoresponder which is a program that automatically generates a set response to all messages sent to a particular e-mail address.
Although an autoresponder is usually set up with prewritten emails set to go out at certain intervals, you can also use it to send out broadcasts whenever you wish. You can set up a couple of automatic emails such as a “thank you” for signing up to your list as well as an email with the download link for the free gift. Then you can send out broadcasts whenever you wish, as opposed to relying on an autoresponder sequence.
In summary, Internet Marketing Solutions: 3 Tips includes doing some research to find mentors to help with setting up your online business, offering an incentive for people to join your list, and following up with those people to build relationships so you have someone to buy your products and services.
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Internet Marketing: Building Your Brand
by Rahimah Sultan
You must have an online presence to build your brand. That means using social media sites like Facebook and Twitter. But, you can’t just open an account. You have to have a strategy to generate a following. It takes a lot of work and talent.
“If you’re currently plotting your break into the social media realm, then you will quickly see that competing for the short attention span folks today have today is rather daunting. You’re going to need a content marketing strategy that will not only interest but engage your audience.”
You must watch for new trends, use your own voice, not be afraid to experiment, be diligent, and maintain quality. Hugh Benjamin details this in his article What It Takes To Successfully Build An Online Presence.
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Affiliate Marketing
by Rahimah Sultan
Affiliate Marketing is a branch of Internet marketing where the advertisement publisher gets paid for every customer or sale provided by him. Affiliate marketing is the basis for all other Internet marketing strategies.
Originally, affiliate marketing involved lots of spamming, false advertising, trademark infringement, etc. Since the invention of complex algorithms and advanced security, it’s safer to do business and shopping online. This even led to … More